shampoo wars - Advertising in the Philippines

when i finally got to watch TV on some extra time, i thought that the war between shampoo brands on how to promote their products has never stopped. why? there's still hair growing among us. but these two brands, Rejoice and Palmolive never changed their approach towards young women to use their product. both giving the same benefits of giving a long soft hair that adds to their beauty quality, PLUS the attraction they get from boys they like. see these two TVCs from the two:

Palmolive
Rejoice Philippines
i just think that having a beautiful hair is a plus factor to get the guy that you like. and it's no excuse because i like girls with beautiful long hair too. but i just hope that core values will still be presented like ladies, however they are empowered nowadays, should stay in their meek personalities. calling them the Dalagang Pilipina that will not compromise their power to decide for themselves.

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CARLY RAE JEPSEN: the girl in the Big Dome

CARLY RAE JEPSEN, the girl behind the Youtube hit "Call Me Maybe" after co-Canadian artist Justin Bieber produced a video with friends such as Selena Gomez lip-synching and doing all mischief arrives in Manila and offers a one-night only concert at the Big Dome tomorrow night, August 7. here's a short round-up of her intimate interview awhile ago:

in her "KISS" album, that has been awarded by MCA Music Philippines its 4X Platinum plaque, Carly says that it's a big reason to give back to her Filipino fans and catch her perform the hits This Kiss, Tonight I'm Getting Over You and Call Me Maybe. her 3-day visit to Manila will definitely have a lot in store for her as she attempts to learn the culture, as well as to go shopping as she usually does in her free time.

for the concert, aside from singing the hits from her album, is to check out on the eager fans who will wear crazy stuff. who knows, you might get selected from the big crowd and get up with Carly onstage during the concert. a once-in-a-lifetime moment for every fan that will surely be treasured forever.

despite the great thin figure, Carly Rae Jepsen manages to eat what everybody loves, chocolates and ice cream. but she makes a time to exercise to lose all that fat that she took. it's talking about discipline, everybody. in our short interview, girl fans also had to learn some small fashion tips from Carly that her HMU artist uses to maintain her look.

you really have to watch Carly Rae Jepsen tomorrow night at the Big Dome at 8PM. with tickets available at Ticketnet at these prices:

SECTION	PRICE
PATRON (PT101-115)	- Call Wilbros at 374-2222 / 374-9999
LOWER BOX (LB)	- SOLD OUT
UPPER BOX A (UA)	- Php 3,710      (reserved seating)
UPPER BOX B (UB)	- Php 1,855      (free seating)
GENERAL ADMISSION (GA)	- Php 795         (free seating)

also available is Carly Rae Jepsen's album "Kiss" at record stores nationwide in exclusive Philippine edition, distributed by MCA Music Inc. follow Carly Rae Jepsen's Twitter account @carlyraejepsen, MCA Music @mca_music and concert brought to us by Wilbros Live @wilbroslive. also LIKE their Facebook pages: http://facebook.com/wilbroslive and http://facebook.com/mcamusic.

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sneak peek at Resorts World Manila's CINDERELLA

it will be a very exciting event to watch out at Resorts World Manila's latest production of Cinderella which opens October at the Newport Performing Arts Theater. with Karylle and Christian Bautista starring the lead roles as Cinderella and Prince Christopher, you'll definitely have a world-class show. from their team-ups in different theatrical numbers like the Kitchen Musical and Rama Hari, which was applauded by thousands of viewers, both here and abroad.

aside from the great musicality that both celebrities have, you also have to watch how Maronne Cruz, Gianina Ocampo and Sweet Plantado as the step mother and sisters of Cinderella. while Menchu Lauchengco-Yulo and Pinky Marquez alternate as the fairy godmother.

here are some photos from the press preview:

follow @rwmanila and @CinderellaMNL on Twitter on how you'll be able to see the show with its full magic. visit also www.rwmanila.com for more details.

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cast and alternates of Resort World Manila's Cinderella

the multi-million production of Resort World Manila's Cinderella features stellar cast from Philippine mainstream and theater bodies that will give us a new magical experience at the Newport Performing Arts Theater starting October this year.

alternating Christian Bautista as Prince Charming is theater actor Fredison Lo. he is prominently known for his role as Mark Cohen in 9 Works Theatrical's Rent that staged in 2010. recent theater experience is from Sa Wakas, a musical featuring the songs of Sugarfree that played in PETA Theater. additional credits include his casting in a sitcom Iskul Bukol that aired in TV5.

theater actress Julie or Julia Abueva flies in from Singapore for this engagement as the title role alternating Karylle. adding to her credentials of being in big musicals like Into The Woods, Spring Awakening and a milestone of singing with US President Barack Obama. a discovery by Oprah Winfrey led her to the gateway of stardom in the US and worldwide singing career in theater.

alongside with big names in theater music, Menchu Lauchengco-Yulo and Pinky Marquez, together with Maronne Cruz, Gianina Ocampo and Sweet Plantado, Miguel Faustman, Red Concepcion and more, our leads will dazzle the huge stage of NPAT that transforms into a magical story book and a Prince's castle dancing their ways to the tunes of Rodgers and Hammerstein's songs like In My Own Little Corner, Ten Minutes Ago I Saw You and Do I Love You Because You're Beautiful?

so wear your grandest dress, suit up and let's all go to the Prince's Ball at Resorts World Manila.

Ticket Prices*
VIP P2,800
Premiere P2,500
Deluxe P2,000
Balcony P1,300
Lower Balcony P1,100

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4 years of thrills -- Resorts World Manila way

it will be amazing to see such a huge crowd converge in one big scene that nobody should miss. having a glimpse of what's in store for Resorts World Manila's THRILLATON, lighting up three and a half months of non-stop entertainment and fun only in the premiere place in Metro Manila.

other than the great shows that come up like Cinderella and more, the celebration of RW Manila's 4th year anniversary kicks off with music as our premiere artists serenade your weekends at the Resorts World Entertainment Center starting August 3. among the artists that will sing different musical genres are contemporaries Markki Stroem, Princess, Nyoy Volante, and Liesel. also, sing out to the tunes with the music that captured hearts of different generations with premiere and world class talents like Gino Padilla, Jaya, Chad Borja, Rannie Raymundo, Renz Verano, Richard Reynoso, Arthur Manuntag and Janno Gibbs.

aside from musical entertainment, visitors of RWManila will also splurge into the goodness of chocolate. also, movie lovers will get even more excited as they are treated to a 50% OFF on movies when they book tickets via iGrab.ph, -- RWManila's first online store. discounted movie tickets can be availed for 12AM - 6PM screenings only.

during the 3 and half month period of RWManila's anniversary, people will also experience world-renowned fun with Oktoberfest and Halloween.

apparently, when you look out for fun, Resorts World Manila would not be missing anything in THRILLATON. let's all have a grand exodus to Resorts World Manila to experience everything that we love.

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THE WOLVERINE movie review

it was a great privilege to see the latest mutant movie The Wolverine before it hits the theaters. this newest flick shows us Logan's (Hugh Jackman) vulnerability, physical and emotional and how he rises stronger than ever before.

living at 3 generations in Japan, Logan is summoned by the person he saved during the war. upon death of who he trusted as a friend, he discovers plans that will drive him to his mortality which he wanted more. this to catch up to his ever-love Jean Grey who troubles him every time he sleeps. evenmore, to protect great inheritance passed on to younger generation. confronting forces that prevent him from saving the sole heir to the riches, he discovers he is lured in to a trap that will make him choose to live as a mortal.

the action filled movie deliberately showed us the Wolverine's power, strength and vulnerability in one screen. following big fight sequences, especially the bullet train scene, providing more entertainment is the humor factor that goes after. the stranger Logan has to learn many about the culture of the place he's in. making him more human like we never knew.

villains Viper, the Silver Samurai were really neat however i didn't feel much about Viper. villains use each other for one's benefit. it would be mistaken he will be Poison Ivy or somebody else until she sticks her tongue out.

Viper (Svetlana Khodchenkova)

in general, i liked The Wolverine and surely i recommend that everyone watch it. may it in 3D or 2D, the story is really amazing and fight scenes give really much attention to our hero. it was not even tiring to see and you'll be waiting so much more. (a sequel maybe?)

just a piece of advise, don't go yet when the movie is done. you have to stay a little during the credits for something to watch out for.

opening July 25 worldwide, directed by James Marigold for 20th Century Fox, distributed in the Philippines by 20th Century Fox Philippines.

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THE LEGO MOVIE

THE LEGO MOVIE would be the most exciting movie ever assembled. took more than decades before the movie was ever conceptualized. i remember playing stacking different bricks. didn't have the chance to play with little character toys but almost the same that create stories on my own out of tiny figures.

for this movie, a regular MasterBuilder figure is mistakenly pushed to an adventure in order to defeat an evil Lego tyrant that threats to glue the world. joined by other characters from The Avengers, Justice League, Lord of the Rings, Star Wars and more, they will altogether face the greatest battle among Lego figures.

opening 2014, featuring the voices of Chris Pratt, Elizabeth Banks, Liam Neeson and Morgan Freeman, under Warner Bros. Pictures in association with Village Roadshow Pictures and Lego. distributed by Warner Bros. (Philippines)

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