LG OLED TVs Illuminate Artistic Legacy at National Museum of Fine Arts

Celebrating 140 Years of Spoliarium: Juan Luna's Masterpiece and National Treasure

LG Philippines Managing Director, Mr. Nakhyun Seong and the National Museum of the Philippines Director-General Jeremy Barns, CESO III stand proudly at the National Museum of Fine Arts with Juan Luna’s Spoliarium as the backdrop. Experience art in a new light with the 2024 LG OLED AI evo TVs, featured beside the masterpiece.

LG Electronics, a global leader in technology and innovation, proudly announces its partnership with the National Museum of the Philippines, furthering its commitment to supporting cultural heritage and promoting the arts. The announcement was made during a special event held at the National Museum of Fine Arts, where Mr. Nakhyun Seong, Managing Director of LG Philippines, expressed LG's pride in being part of significant celebrations aligned with the Philippines' rich cultural heritage.

"At LG, supporting the arts and culture is an integral part of what we do," said Mr. Seong. "We are honored to collaborate with the National Museum of Fine Arts for the 140th anniversary of the masterpiece 'Spoliarium' by Juan Luna. Through our donation this National Heritage Month, we hope that more people will be able to enjoy the enhanced interactive experience and offer visitors a deeper understanding and appreciation of Luna’s significant work and its historical context."

LG's commitment to the National Museum extends beyond this donation, as highlighted by Mr. Seong: "The installation of LG OLED AI TVs illuminates the artistic legacy of the National Museum of Fine Arts. The partnership between LG and the museum signifies a synergy between cutting-edge technology and timeless artistry. LG is committed to the National Museum of the Philippines and its causes in the arts, aiming to foster greater appreciation and accessibility to cultural heritage."

During the event, Director-General Jeremy Barns of the National Museum also addressed the audience, acknowledging the importance of modernizing cultural institutions for today's generation: "It's a challenge for the National Museum today to make museums accessible to the modern generation. The addition of LG OLED AI TVs will greatly enhance our ability to engage visitors and provide them with enriching experiences."

(From L-R) LG Philippines Product Director for Home Entertainment, Mr. Yongwoo Park; LG Philippines Managing Director Mr. Nakhyun Seong; National Museum of the Philippines Director-General Jeremy Barns, CESO III; Deputy Director-General for Administration Atty. Ma. Rosenne Flores-Avila and National Museum Deputy Director-General for Museums; Jorell M. Legaspi at the official turnover of the World’s Best LG OLED TVs at the Old Senate Session Hall of the National Museum of Fine Arts.

Mr. Yongwoo Park, LG Product Director for Home Entertainment, provided insights into LG's latest advancements in home entertainment during the event. "It’s a privilege for our TVs to be an integral part of your lives," said Mr. Park. "Our Home Entertainment vision - 'Sync to You, Open to All' - is guiding how our TVs are becoming windows onto different experiences. With your partnership, we’re continuing our OLED leadership, now in our 11th year. It is our commitment to continue to break new grounds, to push the boundaries of entertainment."

(From L-R) Drew Arellano, Bianca Yao, LG Philippines Product Director for Home Entertainment, Mr. Yongwoo Park, Gretchen Ho, and Mikee Reyes

Angelica Dumlao, Product Manager for TV, detailed the features of the LG OLED AI TV 2024 lineup, emphasizing the role of AI technology in enhancing the viewing experience. "The Alpha11 AI Processor offers four times the performance of its predecessor, allowing LG OLED AI TVs to recognize users and personalize experiences according to their preferences. The event also showcased LG's QNED TVs, known for their vibrant colors and exceptional brightness, as well as LG Soundbars essential for elevating the surround sound experience.”

LG enthusiasts and avid users also shared their experiences with LG OLED AI TVs. TV host and cinephile Gretchen Ho expressed her admiration for the LG OLED AI B4: "As a cinephile, having LG OLED AI B4 is like having a cinema experience right in your home. Whenever I see my documentaries and movies on the screen, the colors are so vibrant and the details are so clear, it feels like I’m still immersed in my travels. And it’s not just about the movies – even regular TV shows and streaming content look amazing. The deep blacks and vibrant colors really make everything pop. LG OLED AI B4 truly brings out the best in every film and video, making it perfect for both movie nights and everyday viewing.”

Gretchen Ho with LG OLED AI B4

Drew Arellano, a devoted family man and renowned TV personality, offered heartfelt insights into LG OLED AI TVs, reflecting on their transformative impact on his family's entertainment. "For me, as a family man, LG OLED AI TVs are more than just cutting-edge technology; they're a gateway to unforgettable moments shared with loved ones.” Drew marveled at LG's technology, expressing admiration for features like Al Picture Pro, which imbues every frame with authentic realism. With Al Sound Pro, every detail of the soundscape resonates with lifelike clarity, creating an immersive audio experience. The LG OLED evo G4, powered by the new Alpha11 AI Processor, provides you with the ultimate home theater viewing experience. Combined with Brightness Booster Max, peak highlights reach a new high, which is 150% brighter than conventional OLEDs.

Drew Arellano with the LG OLED AI G4

Bianca Yao, aka Biancake, an avid gamer, shared her enthusiasm for LG OLED AI TVs, particularly the LG OLED AI C4, which she described as a game-changer for gaming enthusiasts. "For us gamers, OLED is the number one TV in gaming. The LG OLED AI C4’s gaming capabilities really set it apart. The low input lag and fast response time ensure a seamless gaming experience, making it a favorite among gamers like myself. It gives me next-level gaming experience with ultimate speed, and real-time response for an easy way to win”. Bianca underscored the advanced features of LG OLED evo AI G4 and C4, noting their support for 4K 144Hz and NVIDIA G-SYNC, which elevate the gaming experience to new heights.

Bianca Yao, aka Biancake, with the LG OLED AI C4

Sportscaster Mikee Reyes highlighted the LG QNED AI TV's exceptional features, stating, "My next-level screen delivers vibrant colors and detailed picture quality from any angle." He mentioned how the TV's vibrant colors and detailed picture quality enhance the viewing experience, especially for sports enthusiasts like himself. With its enhanced contrast and brightness, comparing it to a thrilling game day experience at home. He also appreciated the convenience of the Sports Alert feature and its Quantum Dot and NanoCell technologies for delivering rich colors and advanced motion handling, ensuring clearer and smoother viewing of fast-paced sports. Lastly, he lauded the TV's sleek design, noting its slim profile and compatibility with ultra-big screens, such as the new 98” QNED, which offers an expansive viewing experience ideal for a home theater setup.

Mikee Reyes with the LG QNED AI

In closing, Ms. Mayan Salapantan, LG Philippines Head of Corporate Marketing, emphasized LG's commitment to integrating advanced technology with timeless art to enhance cultural experiences. She expressed pride in supporting initiatives that bring people together, spark creativity, and promote education, aligning with LG's brand promise of “Life’s Good” and brand mission of creating a better life for all through smart life solutions.

Life's about more than having the latest technology, rather, it's about the experiences technology creates that impact our lives. LG Electronics Philippines delivers consumer electronics through top-of-the-line home entertainment appliances that prepare Filipinos for their greatest moments. LG promises to bring "Innovation for a Better Life" nationwide - from Luzon, to Visayas, and Mindanao. LG OLED AI products are available via lg.com/ph and through its flagship stores in Lazada and Shopee. For more information, visit and follow their social media channels on Facebook, Instagram, Tiktok and Youtube (@lgphilippines).

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LG Brings Life’s Good Vibes to “Buruguduystunstugudunstuy: Ang Parokya Ni Edgar Musical

In an exciting blend of music, theater, and technology, LG Philippines has proudly sponsored the much-anticipated musical, “Buruguduystunstugudunstuy: Ang Parokya Ni Edgar Musical.” As part of its global "Life's Good" campaign, LG aims to spread optimism and introduce its vibrant, youthful brand identity to audiences around the world. The campaign, which was previously launched in major cities such as Seoul, London, New York, Vietnam, and Dubai, continues to inspire with its message of approaching life with a positive outlook.

Life's Good Slogan at the theater lobby

In addition to integrating LG’s advanced technology into the storyline through product placements—such as air conditioners and vacuums used by the cast—the "Life’s Good" slogan is creatively incorporated into the musical’s script and backdrop. This strategic placement not only enhances the visual experience but also reinforces the show’s uplifting message.

The cast and creative team of "Buruguduystunstugudunstuy" collectively share how the partnership with LG and the integration of the "Life's Good" campaign have enriched their theatrical experience. Kyle Napuli (Aiza) reflects on the synergy between LG's contributions and the musical's message: "LG shared with us their lovely products to use for the show. Plus the saying ‘Life’s Good’ perfectly encapsulates the message of Buruguduystunstugudunstuy." Pepe Herrera (Mr. Suave) appreciates the impact of LG's support: "Sponsors like LG are a big help to any show. They bring more than just resources—they bring excitement and fun, which amplifies everything we do on stage. It’s truly more fun and vibrant with their support!"

LG XBoom and LG CordZero were used as props during the scenes in the musical

Tex Ordoñez-De Leon (Norma) remarks on the aesthetic enhancement LG appliances bring to the set: "LG appliances have a way of making everything look better—they made Norma’s surroundings look incredibly rich! It’s a bit of fun seeing how these high-tech gadgets transform our set into something out of a luxury magazine," while Natasha Cabrera (Girlie) notes the positive influence on her character: "LG makes Norma's life good." Nicco Manalo (Mang Jose) highlights how LG products facilitate daily life within the narrative: "The LG products that we use in the show really gives you a clear idea of the world the character of Norma lives in."

LG Dual Inverter Compressor Aircon was also used as props in some scenes
Life's Good slogan can also be seen in the LED backdrop all throughout the play

Playwright Rody Vera points out how LG's slogan aligns with the show’s themes: "LG’s motto keeps everything we see in this world in perspective. We have a sense of humor, we have a sense of hope, and we have a sense of what’s real and what’s fantasy. But what binds all these ideas is our faith that Life is (ultimately, despite the challenges, beyond our sorrows) Good." Noel Comia (Tikmol) shares how LG enhances the production, "LG's contribution has really enhanced our production. The visual and entertainment quality is boosted significantly, making the whole show experience more vivid and engaging for the audience. It’s like they bring the ‘Life’s Good’ vibe right into every scene."

More features of the Life's Good slogan

Director Dexter Santos and actress Marynor Madamesila (Jen) further reflect on the thematic and aesthetic contributions of LG. Santos says, "Because the message Life’s Good is the ultimate quest for any person. To get to a place where they can embrace and accept all their flaws and claim life is indeed good." Madamesila adds, "LG captures what Buruguduystunstugudunstuy aims to convey; that no matter how crazy or difficult the world may be, if we change our perspective and get the support that we need, ‘life’s good.’"

More features of the Life's Good slogan

LG Philippines Managing Director Mr. Nakhyun Seong was all smiles after the show. “The partnership between LG and the musical is a testament to the power of innovative branding intertwined with artistic expression, ensuring that the message of optimism not only reaches but also resonates with a global audience, encouraging them to believe that no matter the circumstances, Life’s Good.”

The LG Objet Collection, featuring beautiful top of the line TVs, refrigerators, WashTower units, microwaves, air purifiers, AeroTower, and Styler, is prominently displayed in the theater's foyer and exit lobby, perfectly aligning with the musical’s dynamic and engaging atmosphere.

LG Objet Collection, LG OLED TV in the theater lobby

Buruguduystunstugudunstuy: Ang Parokya Ni Edgar Musical premiered on April 26 and runs every Friday and weekends at Newport Performing Arts Theater, Newport World Resorts. Get your tickets from Newport World Resorts or via Ticketworld.

Life's about more than having the latest technology, rather, it's about the experiences technology creates that impact our lives. LG Electronics Philippines delivers consumer electronics through top-of-the-line home entertainment appliances that prepare Filipinos for their greatest moments. LG promises to bring "Innovation for a Better Life" nationwide - from Luzon, to Visayas, and Mindanao. LG OLED products are available via lg.com/ph and through its flagship stores in Lazada and Shopee. For more information, visit and follow their social media channels on Facebook, Instagram, Tiktok and Youtube (@lgphilippines).

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TRACK, TRAIN, TRIUMPH: Achieve the best and fittest version of yourself with the Samsung Galaxy Watch6 Series and the Fit3!

Summer’s the time to get active and go the extra mile in putting your fitness journey into high gear! Let the Samsung Galaxy Watch6 Series and the Galaxy Fit3 inspire you to pursue that fitness goal you’ve been aspiring for with its range of health features that will keep you motivated to stay on track.

With the impressive features of the Samsung Galaxy Watch6 Series and the Galaxy Fit3, you’ll achieve your fitspiration in no time without the usual grump and grumble associated with lifestyle changes! Stylish, premium and functional, here are some of the best features of the Galaxy Watch6 that will keep you focused on achieving your healthiest self:

Get Active and Choose a Sport
Thinking of getting back in shape after a long hiatus? The Personalized Heart Zone gives you a tailor-fit workout based on your ability and current health status. It assigns specific optimal running levels based on your current physical ability. Along with the new Track Run that records your runs, the Custom Workout gives you the flexibility to create and monitor your own streamlined fitness program. It also has automatic workout detection and more than fifty exercise modes.

The Body Composition records physical measurements like skeletal muscle, basal metabolic rate, body water and body fat percentage, giving you a clear picture of your fitness level and giving you a more detailed approach to tracking, streamlining and executing your fitness goals. This can give you a more detailed picture of your current health condition. It comes in handy, especially when you’re thinking of restarting your fitness routine, whether in the gym or enjoying the outdoors such as cycling or running.

Summer is also a great time to get in touch with athletic communities, join fitness classes and make some new friends - bonus points if these activities also have a great cause attached! One example is the Galaxy Watch Earth Day Run 2024 organized by Samsung Philippines and RunRio at the SM Mall of Asia Complex to advocate for the preservation of natural resources and to raise awareness on urgent environmental issues, promote sustainable practices and inspire a “greener” approach towards consumption and conservation.

Over 10,000 runners took part in the Galaxy Watch Earth Day Run held last April 21, 2024, sponsored by the Samsung Philippines and Tzu Chi Foundation Philippines.

The race, which was also supported by Tzu Chi Foundation Philippines, had 10,000 runners participate in the event, with the Samsung Galaxy Watch6 and the Galaxy Fit3 taking the lead as the perfect partners for a healthier lifestyle, and combining two of Samsung Philippines’ biggest advocacies: “building sustainability into product experience and pushing for wellness with technology,” as said by Samsung Philippines ecosystem category head, Jelina King.

Samsung Electronic Philippines (SEPCO) Ecosystem Category Head, Jelina King talks about the brand's commitment to wellness and sustainability

Peace of mind with every step
Safety first is a priority and the Galaxy Watch6 has your back with Fall Detection: Detect falls no matter where you are and what you are doing. Once a fall is detected, the Galaxy Watch6 will notify selected contacts and emergency numbers to assist you.

Count Your Zs!
Getting enough sleep plays a vital role in maintaining a healthy lifestyle. Monitor and adjust your sleep cycle and sleep style with the Galaxy Watch6’s Advanced Sleep Coaching. It provides an in-depth analysis of your Sleep Score Factors to make you aware of your sleep patterns and assigns you a Sleep Animal Symbol that helps you better understand your sleep style and how to improve sleep quality.

Other features of the Galaxy Watch6 Series that help you monitor your health include 24/7 heart rate monitoring, ECG tracking and stress monitoring - and with longer battery life and reduced battery consumption, the Watch6 is your fitness companion from day to night and after.

From the health buff executive to the fashionista It-Girl, the Galaxy Watch6 Series is the ideal partner for those who want to combine aesthetics and function in their fitness journey. Yet for those looking for a more wallet-friendly yet fun wearable, the Galaxy Fit3 is perfect for the on-the-go fitness enthusiast. It allows users to monitor their wellness and fitness information from sunup to sundown, wherever they are.

The Galaxy Fit3’s stylish body and wider screen give you a better way to view your data at a glance without disrupting your lifestyle. Bigger is better with the Fit3’s larger, crisper 1.6 “ AMOLED display and 256 x 402 resolution. Your health info can now be viewed under all types of lighting and in better detail, giving you a much better user experience no matter where you are.

The Fit3’s ergonomic design comes in a slim, aluminium body, making it comfortable for daily wear and has a sandblast finish in Gray, Pink and Silver. With its fast charging feature (that can last up to 13 days in a single charge) in 30 minutes, you can track your fitness journey and rely on the Fit3 to detect your routine. Programmed with six exercises from walking to a more dynamic workout, the Galaxy Fit3 can also track your daily heart rate and health information and record it in the SMP Samsung Health app.

The Advanced Sleep Monitoring feature tracks your sleep patterns, as well as your sleep stage, snores and blood oxygen throughout the night, giving you peace of mind the moment you drift off to sleep.

Let the Samsung Galaxy Watch6 series and the Galaxy Fit3 inspire you to reignite your fitness goals and motivate you to start moving! For more information, visit https://www.samsung.com/ph/

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