One Year, Half the Price: LG Online Brand Shop Anniversary Sale!

Make the most of LG’s Online Brand Shop anniversary with up to 50% off on selected items, limited-time savings, exclusive promos, and home upgrade bundles from July 23 to August 1

LG Philippines Online Brand Shop marks its first anniversary with a week-long treat of exclusive deals, big discounts, and exciting freebies. From July 23 to August 1, 2025, shop directly at lg.com/ph/promotions/lg-obs-anniversary/ and enjoy special offers made just for you.

Kick off your shopping spree with a ₱500 Welcome Coupon just for signing up, plus enjoy an extra ₱300 off automatically applied at checkout for even more savings. To make things even better, FREE DELIVERY is available in these areas: Greater Manila Area (GMA), Bulacan, Pampanga, Cavite, Laguna, Batangas, Benguet, Rizal, Pangasinan, Tarlac, Zambales, and La Union, to bring your favorite LG appliances right to your doorstep with ease.

For everyday music escapes

Turn up the volume with LG’s latest lineup of audio innovations. The LG XBOOM Go XG7QBK (XG7QBK), originally priced at ₱9,490, is now at just ₱4,745! That’s 50% OFF and comes with a free camping chair, perfect for your next barkada hangout.

The LG xboom Buds (BUDS), created in collaboration with will.i.am, deliver immersive audio in a sleek, on-the-go design for only ₱2,995.

Or go bold with the LG xboom Grab (GRAB), offering big sound in a compact form for just ₱7,190, with a FREE camping chair.

For effortless laundry days

Make laundry day a breeze with LG’s reliable, energy-efficient washing solutions. The 7.5KG Top Load Washing Machine with Smart Inverter Motor (T2175VBTB), yours for only ₱13,996 exclusively from the LG Online Brand Store.

Take care of bigger laundry loads with the 15KG Twin Tub Washing Machine with Roller Jet Pulsator (P1500RTW). Priced at ₱16,995 for a limited time, and automatically extra ₱300 off when you check out.

For all-in-one convenience, the 8/5KG Front Load Combo Washer Dryer with AI DD (FV1208D4W) is a smart-saver at ₱39,995 from July 23 until August 1.

For K-dramas and Korean cravings alike

Enjoy a full home theater experience with the 55" LG NanoCell AI NANO80 4K Smart TV (55NANO80ASA), for only ₱31,990, with an additional ₱300 off exclusively when you buy from the LG website.

Pair your viewing with Korean food favorites using the 25L NeoChef™ Smart Inverter Microwave Oven with Grill (MH6565DIS), now at ₱8,895 with a free GrabFood voucher, ideal for those late-night binge sessions.

For better focus, in a refreshed space

The 23.8" IPS Full HD Monitor with AMD FreeSync™ (24MR400-B), is now available for ₱5,195 and comes with a FREE Gaming Pad, ideal for switching between productivity and play, creating a healthier and more productive work-from-home environment.

Complement your setup with the 32㎡ LG PuriCare™ AeroHit Air Purifier (AS35GGW10), now priced at ₱9,499 when you buy exclusively at lg.com/ph and includes a FREE Air Filter to help maintain clean, fresh air while you work.

LG transforms everyday routines into meaningful experiences, from making laundry days effortless to elevating entertainment and enhancing your home workspace. Proudly rooted in Korean innovation and design excellence, LG brings comfort, style, and smart solutions to Filipino homes. Life’s Good when innovation supports the way you live.

Life isn’t just about having the latest technology, it’s about the meaningful experiences it creates and the impact it brings to our everyday lives. Discover more at www.lg.com/ph/ and stay connected by following LG Philippines (@lgphilippines) on www.linkedin.com/company/lg-electronics-philippines-inc/, www.facebook.com/LGPhilippines/, www.instagram.com/lgphilippines/ and www.tiktok.com/@lgphilippines.

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LG launches Next-Gen xboom speakers with AI Smart Sound and creative direction by will.i.am

Featuring balanced and warm signature sound plus AI Sound, AI Lighting, AI Calibration, and RAiDiO.FYI across the entire “xboom by will.i.am” lineup for a truly immersive audio experience

LG is redefining its sound experience with the launch of the new xboom lineup, an evolution from the bold power of XBOOM to a more elevated, design-forward approach to audio. Built for how people listen today, xboom blends sleek style, balanced acoustics, and smart features that adapt to any space, setting a new standard for portable sound.

Bringing this vision to life, LG partnered with global music icon will.i.am as the lineup’s Experiential Architect. A nine-time Grammy winner and innovator at the intersection of music and technology, will.i.am fine-tuned the xboom collection to deliver richer, warmer tones and a more immersive listening experience, infusing every detail with creativity, precision, and cultural edge.

LG xboom Stage 301
The LG xboom Stage 301 delivers immersive sound powered by a 6.5” woofer and 2.5” midranges, filling the room with deep bass and wide-stereo clarity. With 12 hours of playtime, it’s built to keep the music going all day and night.

It’s also IPX4-rated for water resistance, making it splash-proof and ready for anything, whether it’s a weekend get-together with friends or a classic karaoke night with the family. And with karaoke-ready mic controls and DJ effects accessible through the LG ThinQ app, turning any gathering into a full-on performance has never been easier.

LG xboom Bounce
The LG xboom Bounce lives up to its name, bringing powerful bass and vibrant energy that makes every beat feel like it’s in motion. Dual passive radiators and twin dome tweeters deliver lifelike clarity and rich detail, turning up the rhythm in any space. With an impressive 30-hour battery life, it’s built to keep the good times bouncing from sunrise to long after sunset.

Rated IP67 for water and dust resistance, and tested to U.S. military standards, proven to pass all 7 durability tests including rain, vibration, impact, salt water spray, flooding, sand dust, and high temperature, it’s built for all kinds of spur-of-the-moment adventures. With its sleek design and grab-and-go strap, Bounce isn’t just a speaker, it’s your beat-on-the-go.

LG xboom Grab
Designed for outdoor fun, the LG xboom Grab packs crisp, dynamic sound through a high-performance 16mm dome tweeter, perfect for open-air playlists and on-the-go vibes. Its tube-shaped body is built for easy handling and adds a bold, modern edge to your look, while the stylish strap lets you carry or hang it with ease. 

Like the Bounce, it’s also rated IP67 for water and dust resistance and built to meet all the U.S. military durability standards, so you’re free to take it anywhere, rain or shine. With up to 20 hours of playtime, the Grab keeps your soundtrack going from morning hikes to late-night hangouts, proof that big sound can come in a small, adventure-ready package.

LG xboom Buds
The LG xboom Buds deliver rich, clear sound powered by a next-gen graphene-coated driver, bringing detailed, high-clarity audio straight to your ears. Whether you're on the move or in the zone, advanced noise cancellation blocks out traffic and road noise, while three mics, including two beamforming, keep your voice crystal clear on every call.

The xboom Buds app lets you customize your sound with EQ settings and works seamlessly across iOS and Android. With up to 30 hours of playtime and an IPX4 water-resistant rating, these buds are built to keep up, because great sound should move with you, not slow you down.

Smarter Listening with AI-Powered Features
Across the entire xboom lineup, LG integrates intelligent features that elevate your audio experience. AI Sound automatically adjusts settings based on genre, while AI Calibration optimizes output according to your space. AI Lighting detects music mood and syncs lighting effects, and with Auracast™ Party Link, you can pair with unlimited xboom speakers in just one tap to create an even bigger soundstage.

Life’s Good When Music Moves You
Whether it’s a party, a chill day outdoors, or just your favorite playlist at home, the new LG xboom by will.i.am lineup redefines how you enjoy music. With expertly tuned sound, Life’s Good when the volume is just right.

Life isn’t just about having the latest technology—it’s about the meaningful experiences it creates and the impact it brings to our everyday lives. Discover more at https://www.lg.com/ph/audio/xboom and stay connected by following LG Philippines (@lgphilippines) on https://www.linkedin.com/company/lg-electronics-philippines-inc/, www.facebook.com/LGPhilippines/, www.instagram.com/lgphilippines/ and www.tiktok.com/@lgphilippines.

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Father's Day gift ideas from the LG Online Brand Store

Father, Dad, Daddy, Papa, Pops. These are just some names we use to refer to one of the first men to come into our lives. For some, he’s nothing short of being one’s very own superman. Providing love, support, guidance, and whatever else we need or may even want.

This Father’s Day, why not take the opportunity to celebrate him by gifting him his newest man cave or me-time essential among some of the latest LG xboom, TV, air care, microwave, and monitor products? Snag them with exclusive discounts of up to 42% off at the LG Online Brand Shop’s Father’s Day Treat from June 14 to 20. As an added benefit, lg.com/ph now delivers to more areas in Luzon, beyond the Greater Manila Area.

Here are details of some of the benefits when you purchase from the LG Online Brand Shop:

• Free delivery within 3-5 business days across the Greater Manila Area, Bulacan, Cavite, Laguna and Rizal
• Free delivery 10-15 business days to Batangas, Bataan, Benguet, La Union, Pampanga, Pangasinan, Tarlac, and Zambales
• Free installation on select products
• Php 500 Welcome Coupon on your first purchase
• 0% Installment options for 3 months

Life isn’t just about having the latest technology—it’s about the meaningful experiences it creates and the impact it brings to our everyday lives. Learn more about LG’s Father’s Day Treat and other promotions here: https://www.lg.com/ph/promotions/ and stay connected by following LG Philippines (@lgphilippines) on www.facebook.com/LGPhilippines/, www.instagram.com/lgphilippines/ and www.tiktok.com/@lgphilippines.

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Life’s Good for Moms: Meaningful Moments, Made Easy

From memories to me-time, celebrate Mother’s Day the way she wants to

Whether you’re a mom, lola, tita, or a single mom doing it all, you deserve to celebrate and be celebrated this Mother’s Day. This special day always falls on the second Sunday of May, so establishments are guaranteed to be booked and busy. If you’re one of the many moms who just want to rest on this special weekend and avoid crowds, why not spend it at home?

Moments That Matter: Reliving the Past and Creating New Memories
If you’re looking to feel nostalgic, watching old baby videos and cherished family moments on a bigger screen, such as LG’s UHD TV, brings back the feels and memories to life. But beyond reminiscing, it's about living in the moment—whether it’s watching with loved ones or letting little ones peacefully drift to sleep with their favorite lullabies through speakers such as the LG xboom Go. Every moment, from memory to melody, becomes a treasured experience.

Embrace Your Playful Side: Celebrate with Fun and Freedom
Mom, staying in doesn’t have to mean lying in bed all day. While there is absolutely nothing wrong with that, you can also choose to direct your energy towards activities such as belting out your favorite karaoke hits with the LG xboom RNC5, or upping your excitement through your favorite films on the LG QNED TV. Letting loose with every note and every scene can bring back joy and excitement, turning me-time into something truly special. Singing or streaming, it’s just one other way to unwind and enjoy your special day.

Relax and Recharge: A Well-Deserved Retreat for Mom
Being a mom isn’t always going to be stress-free. Many moms go through countless sleepless nights! With the LG Non-Inverter Aircon providing a cool, soothing breeze and the LG PuriCare Air Purifier ensuring clean, fresh air, the space transforms into a haven of comfort to help you truly relax and recharge each night. Whether lounging in bed, catching up on rest, or simply enjoying a peaceful pause, having the right air conditioner and quality can help you unwind in the evening and feel restored by the morning.

Turning Everyday Moments into Meaningful Family Bonds
One of the best ways to celebrate Mother’s Day is for mom to not have to do chores. Turn an ordinary cleaning day into a lighthearted, shared experience with teaching your kids to help out and use the LG Top Load Washer and LG Canister Vacuum. With everyone pitching in and moments turning into memories, it’s not just about tidying up—it’s learning to celebrate mom for all the things she does that we sometimes forget to thank her for.

Life’s Good when you celebrate in a way that feels true—whether it’s sharing laughs with family, enjoying quiet moments, or simply doing what brings joy. The best celebration isn’t about grand gestures, but about feeling supported and happy right where you are. With LG, every moment becomes part of a meaningful Mother’s Day, because Life’s Good when comfort, love, and ease fill the space, turning the everyday into something special.

Life's about more than having the latest technology; it's about the experiences technology creates that impact our lives. To learn more, visit www.lg.com/ph and like and follow LG Philippines’ social media accounts (@lgphilippines) on Facebook, Instagram and TikTok.

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Experience balanced and warm xboom Signature Sound with the New LG xboom Buds

LG Philippines marks its comeback in the wireless earbuds segment as it introduces the online-exclusive LG xboom Buds.

Graphene drivers contribute to pristine sound comparable to high-end speakers. Meanwhile, the long battery life, up to 10 hours of continuous listening and an extra 20 hours by charging from the case makes sure you can go on days out on errands, long runs, or even alone time comfortably without worrying about the music ending. An intense workout or a hot and humid summer day should be a breeze too because the xboom Buds stay protected from sweat and moisture thanks to its IPX4 water-resistant rating. Optimize the xboom Buds to suit your unique preferences, changing various features like EQ settings, with the help of the xboom Buds App, available on Google Play for Android and the App Store for iOS.

Pre-order Offer
Until April 9 only, pre-order the LG xboom Buds at its special price of PHP 3,490, from its SRP of PHP 5,990! What’s more, customers can also enjoy a FREE 32oz Aquaflask with every purchase during the pre-order period! Shipping starts April 21!

The LG xboom Buds is the perfect wireless earbuds for those who want to enjoy premium optimizable sound, up to 30 hours of battery life, and freedom from the worry of getting sweat and moisture on their earbuds. To know more about the new LG xboom Buds, click here and pre-order now!

xboom Buds specifications:

Sound	Speaker Unit	Dynamic 10Φ, Graphene Driver
	3D Sound & Head tracking	-
	Hi-Res Audio (BT)	-
	Codec	-
	Adaptive EQ	●
ANC	ANC	ANC
Call	Mic System	3MIC
Connectivity	LE Audio - Auracast	●
	Plug&Wireless / Plug&Play	-
	Easy Connection (Fast Pair/Swift Pair)	●
	Multi-Point & Multi-Pairing	●
	Profile setting (widget)	●
Convenience	IPX Rating	IPX4
	Ear Hook Design	●
	PUI	Touch
	Ambient Sound / Listening, Conversation	●
	Whispering Mode (Mic)	●
	MFi Certification	-
	Find My TONE	●
Battery Life	Play Time (Earbuds / Cradle)	10hrs ↑ / 30hrs
	Wireless Charging	-
	Fast Charging	●
Hygiene	UVnano	-
	Medical Grade Eargels	-
Assistant	Health Assistant	-

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LG presents global music festival "Boom Boom Pow Festa" powered by LG XBoom

Music Performers from 9 countries Creatively Reinterpret Legendary Party Anthem, “Boom Boom Pow” to Captivate Audiences Worldwide

The Juans representing the Philippines in the LG Boom Boom Pow Festa

LG Electronics (LG) launched a new marketing campaign that showcased the powerful audio performance and dynamic style of its LG XBOOM speakers. The campaign ignited with Boom Boom Pow Festa, a unique music festival dedicated to the iconic Black Eyed Peas’ song “Boom Boom Pow.” Released in 2009, this legendary party anthem topped the U.S. Billboard Hot 100 music chart for 12 consecutive weeks. During this exciting and vibrant event, the all-time favorite party song was reinterpreted by talented street performers from around the world and performed through LG’s powerful XBOOM party speakers.

Considered something of a modern classic, “Boom Boom Pow” has become a go-to party track globally, its infectious energy and booming bass inspired revelers of all ages to get to their feet and dance. Street performers in nine different countries took to the stage their own unique takes on the song, supported by the exceptional sound of LG XBOOM. In addition to talented street performers, Boom Boom Pow Festa featured rising stars of the global music scene such as Brazil’s Delacruz, performed at the iconic Escadaria Selarón in Rio de Janeiro, and The Juans, a Filipino four-member pop rock band based in the Philippines.

 

Powered by LG XBOOM party speakers, these exciting performances streamed live on the LG Global YouTube channel as part of a two-hour virtual concert. Videos of the individual performances and behind-the-scenes films that showcased the artists’ creative exploration of LG XBOOM’s dynamic power and energetic audio quality was also available on the same channel.

Brazil

LG’s XBOOM engaging campaign expanded to TikTok with the fun-filled “Boom Boom Pow” dance challenge. Participants can join popular creators to show off their best moves and are encouraged to bring the same explosive energy that XBOOM-brand speakers are known for.

Different LG XBOOM speakers were featured throughout the campaign, each model offering a range of unique benefits along with the brand’s signature power and atmosphere-enhancing features. The LG XBOOM XL9T is a robust tower speaker that amps up the fun with dual 8-inch woofers. Its Pixel LED Lighting feature displays colorful patterns, visual EQ effects, characters or customized text and graphics on the speaker’s LED panel, while Multi Color Ring Lighting creates synchronized lightshows with rotating and flashing effects. Customizable Lighting allows for personalized colors, patterns, animations and messages through the XBOOM app.

The new track-type woofers of XG7Q and XG5Q, produce stunningly loud and clear audio. Its bass enhancement algorithm ensures that every note is heard and felt, even at low volumes. Backed by MIL-SPEC and IP67 ratings, the LG XBOOM Go XG2T combines a rugged, durable and compact design with over 10 hours of playback for the most reliable performance wherever you are.

“We aim to inspire hope for a better life and future with our optimistic ‘Life’s Good’ philosophy, which closely aligns with the positive energy of music and is the driving force behind our Boom Boom Pow Festa and XBOOM campaign,” said Lee Jeong-seok, head of LG Home Entertainment Company’s audio business. “Through a variety of engaging marketing activities, we will continue to highlight the powerful sound of LG XBOOM and raise the profile of our unique speaker brand in the global market.”

Dive into the dynamic journey of LG XBOOM and discover a world of powerful, energetic audio experiences. Life’s about more than having the latest technology; it’s about the experiences technology creates that impact our lives. LG Electronics Philippines delivers top-of-the-line home entertainment appliances that prepare Filipinos for their greatest moments. LG promises to bring "Innovation for a Better Life" nationwide—across Luzon, Visayas, and Mindanao. For more information, visit and follow their social media channels on Facebook, Instagram, Tiktok and Youtube (@lgphilippines). Learn more at @LGGlobal.

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Here Comes the Boom: LG XBOOM Makes Its Powerful Debut

Black Eyed Peas' “Boom Boom Pow” global collaboration with LG XBOOM ignites a global party revolution with boundless beats

L-R: Candy Gamos (host); Ms. Mildred Bugay, LG Philippines Product Manager for Audio; Mr. Yongwoo Park, LG Philippines Product Director for Home Entertainment; Mr. Nakhyun Seong, LG Philippines Managing Director; P-pop group VXON

LG Electronics proudly unveils its latest innovation in sound—the LG XBOOM speakers—during a high-energy launch event at Abenson Quezon Avenue. The highly anticipated lineup was introduced to an enthusiastic audience of media and music lovers, all eager to experience the bold, immersive sound that the LG XBOOM delivers.

The event transformed into a vibrant music festival, alive with energy and festive decorations that perfectly highlighted the XBOOM’s cutting-edge technology. This lively atmosphere created an unforgettable experience, showcasing the speakers' superior features and their versatility for any occasion—whether used outdoors, for traveling, or at a big party.

Black Eyed Peas' "Boom Boom Pow" also played a key role in the event, initiating the audience for a global movement of breaking boundaries, pushing limits, and living in the moment. As an iconic anthem, "Boom Boom Pow" perfectly complemented the XBOOM’s dynamic features, with the speakers’ bass amplifying the event’s party atmosphere. The collaboration highlighted the synergy between innovative technology and high-energy music, making the launch event a truly unforgettable experience.

LG Philippines Managing Director, Mr. Nakhyun Seong, expressed his excitement, emphasizing how the XBOOM movement is designed to revolutionize the way we experience music.

Mr. Nakhyun Seong, LG Philippines Managing Director

“In perfect harmony with the LG XBOOM, we’ve partnered with the legendary hit ‘Boom Boom Pow’ by the Black Eyed Peas. This iconic track isn’t just a song—it’s a movement. It’s about breaking boundaries, pushing limits, and immersing ourselves in the pure joy of the moment. This philosophy of living boldly and fully is at the core of what LG XBOOM represents.,” he said.

Ms. Mildred Bugay, Product Manager for Audio, detailed the features of the LG XBOOM XL9T and LG XBOOM Go speakers, highlighting their advanced sound technology.

Ms. Mildred Bugay, LG Philippines Product Manager for Audio

“The Dynamic Bass Optimizer in the LG XBOOM XL9T delivers punchy bass while maintaining balanced sound even at low volumes. LG XBOOM Go is a portable party speaker that is perfectly designed for outdoors that you can bring wherever you go.” she explained. The event demonstrated how LG XBOOM speakers are designed for exceptional usability and convenience.

The LG XBOOM XL9T is a powerhouse in portable sound, featuring two 8-inch giant woofers for deep, bold bass and 3-inch tweeters for crisp highs. Its dynamic lighting includes unique ring lights around the woofers, pixel LED animations, and multi-color effects that sync with the music. The XL9T also offers karaoke functionality and guitar inputs for live performances, and its handle and wheels make it easy to transport. With an IPX4 rating, it withstands water splashes, making it ideal for poolside gatherings.

LG XBOOM XL9T

The LG XBOOM Go is designed for outdoor adventures with remarkable sound and deep bass. The new track-type woofers of XG7Q and XG5Q, produce stunningly loud and clear audio. Its bass enhancement algorithm ensures that every note is heard and felt, even at low volumes. It displays dynamic lighting with up to 16 million colors that sync with the music for an immersive experience. The XG7Q has a 30W output that offers up to 24 hours of playback, while the XG5Q has a 20W output that provides playback up to 18 hours.

LG XBOOM XG7Q

LG XBOOM XG5Q

The LG XBOOM XG2T, known as “mighty in mini,” delivers powerful sound from its compact design for up to 10 hours. It features a unique string structure for secure attachment and has passed seven US military durability tests.

LG XBOOM XG2T

With IP67 rating, the LG XBOOM Go is designed to withstand both water and dust, ensuring the music keeps playing no matter the environment.

The event also featured a dynamic performance from VXON, a rising P-pop group known for their energetic stage presence. VXON thrilled the audience with a global collaboration rendition of “Boom Boom Pow” by the Black Eyed Peas, and their original hits “Saksak Sa Puso” and “Sandal.”

P-Pop group VXON for LG XBOOM

The group also shared their excitement for music, with VXON stating "Music is truly a universal language, and we’re really happy with this opportunity to connect with all of you through our performances this afternoon.”

In closing, Mr. Yongwoo Park, LG Philippines Product Director for Home Entertainment, emphasized LG's belief on pushing the limits of innovation that redefines sound quality and enhances the way we experience music in our daily lives.

Mr. Yongwoo Park, LG PH Product Director for Home Entertainment

Life’s Good with the new lineup of LG XBOOM Speakers that are now available at special introductory prices:
LG XBOOM XL9T (₱ 44,990.00 SRP) - ₱ 35,990.00

LG XBOOM Go Series:
LG XBOOM XG7Q (₱ 9,490.00 SRP) - ₱ 6,990.00
LG XBOOM XG5Q (₱ 7,490.00 SRP) - ₱ 5,490.00
LG XBOOM XG2T (₱ 3,490.00 SRP) - ₱ 2,490.00

Life’s about more than having the latest technology; it’s about the experiences technology creates that impact our lives. LG Electronics Philippines delivers top-of-the-line home entertainment appliances that prepare Filipinos for their greatest moments. LG promises to bring "Innovation for a Better Life" nationwide—across Luzon, Visayas, and Mindanao. For more information, visit and follow their social media channels on Facebook, Instagram, Tiktok and Youtube (@lgphilippines).

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