lifestyle and culture

January 5, 2023

LG’S New OLED TV with Zero Connect Technology Redefines Freedom to Design Your Space

A Stunning Achievement, the Larger-Than-Life 97-inch OLED TV Comes With Real Time Video and Audio Wireless Transmission up to 4K 120Hz

LG Electronics (LG) is introducing its 97-inch LG SIGNATURE OLED M (model M3), the world’s first consumer TV with Zero Connect technology, a wireless solution capable of real-time video and audio transmission at up to 4K 120Hz. The revolutionary new OLED TV M3 delivers superior picture and sound quality as well as greater flexibility to install and connect. A stunning achievement of technology and design, LG’s wireless 4K OLED is the recipient of CES 2023 Innovation Awards in two categories.
Unlike conventional TVs, where all input ports for connecting external devices are located on the rear or sides, the M3 comes with a separate Zero Connect box that sends video and audio signals wirelessly to LG’s cinematic, 97-inch screen. Because it can be placed away from the TV, the Zero Connect box helps to create a cleaner, distraction-free viewing environment and gives users greater freedom to arrange their space. The box comes with multiple ports for plugging in commonly used HDMI devices, such as cable/satellite set-top boxes and gaming consoles and can also connect wirelessly with compatible soundbars for richer, more powerful audio and additional cable-free convenience. Along with offering users more freedom when curating their space, the M3 and its Zero Connect box allows users to easily install the new LG OLED TV without entangled cables. What’s more, without any wires to disturb users from enjoying their viewing experiences, the sleek minimalism of the 97-inch TV’s One Wall Design becomes even more breathtaking to behold.
LG’s wireless solution leverages state-of-the-art technologies to provide reliable video and audio transmission to the M3’s self-lit OLED screen, allowing users to enjoy content at 4K 120Hz and clear, crisp sound without interruption or degradation of quality. To ensure the seamless transfer of data from the box to the TV, the company developed an algorithm that instantly identifies the optimal transmission path. The algorithm also helps to minimize transmission errors or disruptions as it can recognize changes in the immediate environment – such as people or pets moving around the room – and switch paths accordingly. Additionally, for maximum signal strength, the box’s antenna can be easily rotated and/or tilted to align with the TV’s location. For maximum usability, the Zero Connect box is voice recognition-enabled, meaning users can turn on and manage the M3 and connected devices using simple, spoken commands.
Despite the imposing size of its screen, the M3 blends in effortlessly with one’s interior décor courtesy of its understated One Wall Design. The M3 and its integrated bracket sit flush against the wall with no visible gap, presenting a chic, art gallery aesthetic that augments the TV’s outstanding self-lit picture quality.



LG’s cutting-edge 4K OLED TV with Zero Connect wireless solution will be on show during CES 2023 from January 5-8 at the company’s booth (#15501, Central Hall, Las Vegas Convention Center). Keep up with all of LG’s exciting announcements at CES by following #LGCES2023 on social media.

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LG and Jeff Staple Showcase New Lifestyle Trends in the Creator's Room at CES 202

Renowned Creative Director and Founder of STAPLE and Reed Art Department Curates Inspiring, Interactive Exhibit Furnished With LG’s Latest Lifestyle Solutions

LG Electronics (LG) is partnering with Jeff Staple, the famed New York-based designer known for his streetwear brand – STAPLE, his creative agency Reed Art Department – and numerous, high-profile collaborations with sneaker and fashion brands, to present the Creator’s Room at CES 2023. Designed in conjunction with Jeff and bearing his distinctive sensibilities, the Creator’s Room is a curated ‘living space’ fitted with stylish objects, artwork and LG’s latest lifestyle solutions.
Located inside LG’s booth at CES, the Creator’s Room perfectly illustrates how the company’s premium home appliances can blend in with and enhance any lifestyle. The space also shows off the unique aesthetic that has made Jeff a favorite of streetwear fans and ‘sneakerheads’ the world over and includes some of his most-cherished items, such as limited-edition sneakers, figurines and art books.
Supporting Jeff’s passion for shoes and adding to the hip, young vibe of the exhibit is a double row (2 x 5) of the LG Styler™ ShoeCase, a space-friendly solution for storing, displaying and caring for limited-edition footwear. Also seamlessly slotting into the space is the LG Styler ShoeCare, which leverages LG’s hygiene-enhancing TrueSteam™ technology to keep shoes fresh and looking their best. Additionally, both creative, cutting-edge products reflect the company’s commitment to good ESG management as their gloss exteriors are made entirely from recycled plastics.

All of the advanced appliances on show in the Creator’s Room are compatible with the LG ThinQ™ app, which offers access to a range of features and personalized services that help create a more convenient and customized user experience. For example, the app can be used to change the color of the refrigerator with MoodUP™, whose LED door panels present users with more than 190,000 possible color combinations to experiment with. The app also makes it possible to choose and change the image displayed on the ARTCOOL™ Gallery air conditioner’s integrated LCD screen, select from the different lighting colors and effects available for the ShoeCase, or remotely control the ShoeCare.

“Designed in partnership with the legendary Jeff Staple, the Creator’s Room introduces the tailored lifestyle that can be achieved through LG’s new concept lifestyle solutions,” said Sookie Roh, vice president and head of LG Electronics Home Appliance & Air Solution brand communications. “We will continue to create aesthetically- and technologically-sophisticated solutions delivering a more customized user experience and a better life at home.”

Visitors to LG’s booth (#15501, Las Vegas Convention Center, Las Vegas) at CES 2023 from January 5-8 will have the opportunity to experience the exclusive Creator’s Room collaboration with Jeff Staple as well as all of the company’s latest lifestyle innovations.

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LG Presents Commitment to Relentless Innovation, Delivering Better Life for All

At ‘LG World Premiere’, CEO Cho Shares Vision for Innovation
Designed to Make Customers’ Lives Better

LG Electronics (LG) today held its press conference, LG World Premiere, at the Mandalay Bay Convention Center in Las Vegas, Nevada, USA. Under the theme of Life’s Good, CEO William Cho shared the company’s continuous efforts to create innovation for a better life and ensure a sustainable future for all.
LG CEO William Cho

Affirming the company’s commitment to take on new challenges despite any uncertainties, Cho opened the show by stressing that LG has known and truly believed that the answer is always with the customer. “The start and end of all innovation are our customers, and it is with this innovation that we aim to put a smile on their faces,” continued CEO Cho.

Customer-Centered Innovations for a Better Life
CEO Cho highlighted LG’s commitment to providing new value to its customers through the introduction of groundbreaking innovations, such as LG OLED, which has changed customers’ viewing experience completely. Now celebrating its 10th anniversary, LG OLED continues to set the industry standard for picture quality and unprecedented customer experiences. To further expand the customer experience and enable TV users to redefine the viewing experience, the company is actively working with partners to introduce various new interactive services through LG TVs, including the online educational platform MasterClass, workout app MaxPro and metaverse service Sansar.

CEO Cho shed light on the mobility sector, where, after much hard work, the company has established itself as one of the auto industry’s preferred innovation partners with its vehicle component solution business. LG has joined hands with some of the world’s most-recognizable auto brands, leveraging its customer insight from consumer electronics, advanced technologies and diverse areas of expertise to drive the in-vehicle experience forward.
Additionally, Mr. Cho also spoke about LG ThinQ UP, a new category of ‘evolving’ home appliances offering unique upgradeability and personalization options. The premium lineup includes revolutionary products like LG refrigerator with MoodUP™, which can change color to suit users’ tastes, mood or kitchen décor.

Future Businesses to Expand the Customer Experience
CEO Cho then underlined the company’s aim to provide ‘First’, ‘Unique’ and ‘New’ experiences across all its products and solutions in order to provide a better life for all. To expand the customer experience in more various fields, the company is also operating various in-house programs to foster innovators, encouraging LG employees to bravely adapt to new challenges.

At CES, LG unveiled some products developed under the LG Labs, the company’s new project that encompasses products, services and marketing activities based on experimental ideas and creative concepts from both inside and outside the company; ‘Hover Gym’, a fitness solution utilizing motor control technology that allows users to exercise without separate dumbbells; ‘excicle’, a home workout solution delivering an exceptional indoor cycling experience; ‘brid.zzz’, an optimal sleep care solution that senses brain waves to create beats that help users relax; and ‘pluspot’, a service platform that provides rewards when personal transportation devices such as electric bicycles and electric kickboards are mounted on its wireless charging stations.

LG is broadening its business portfolio to encompass new areas such as electric vehicle (EV) charging, digital health and content services for the webOS platform. At the same time, the company is increasing investment in core ‘future’ technologies, including AI and 6G, as well as collaborating with startups through LG NOVA (LG North American Innovation Center).
The CEO also highlighted the company’s continuous efforts for strategic partnerships with global leaders from a wide range of industries. Especially in the content industry, the company has worked closely with many valued partners to secure more content that customers can enjoy.

At the conference, Cho introduced one of LG’s key partners in content services – Tom Ryan, President and CEO of Paramount Streaming. Mr. Ryan made an appearance to highlight the combined efforts by the two companies to offer an incredible experience to tens of millions of customers worldwide. “Pluto TV, the leading free streaming television service, is expanding our channel integration for LG Channels, adding over 100 channels this quarter globally,” said CEO Tom Ryan. Mr. Ryan concluded by stating that the two companies will continue to expand their partnership and broaden their capabilities together in 2023.

A Pledge to Create a Better Future
Concluding his presentation, Cho reiterated LG’s steadfast commitment as a responsible corporate citizen to realize a sustainable future, emphasizing the company’s focus to create a better future for all. Efforts include the Global IT Challenge for Youth with Disabilities (GITC) which, since 2011, has empowered more than 4,000 youth to build skills in technology with the goal to eliminate the digital divide for persons with disabilities.

The CEO also mentioned the company’s promise to increase the accessibility of LG’s products and services to ensure easy use by the disabled and elderly. Guided by feedback from LG’s ‘Disabled Advisory Group’ – in operation since 2021 and comprised of members with varying abilities and accessibility experts – the company is continuously introducing barrier-free products that can be conveniently used by all. In South Korea, the company has various measures in place to strengthen accessibility, such as developing product manuals that incorporate audio and sign language guides, distributing braille stickers for appliances and operating sign language counseling centers.

Aligned with this, the CEO announced the four finalists of the inaugural LIFE’S GOOD AWARD, an innovation challenge set up by the company to promote its Life’s Good vision and empower innovators eager to make a positive impact on people’s lives and the planet. The finalists – Day1Lab, Dot Inc., NONA Desalination and SOLUTUM – will receive LG’s support to help fine tune and launch their inventive solutions to create a better life for all. After the four teams pitch their ideas for a final time on January 16 at LG Sciencepark in Seoul, Korea, a total prize money of USD 1.05 million will be differentially divided amongst the four winners, according to award ranking.

Visit LG’s CES site (www.LG.com/CES2023) and the LG Global YouTube channel for more information on what the company has in store for CES 2023, and to keep up with all the latest news during the event (January 5-8).
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January 4, 2023

LG to Unveil New Minimalist-design Appliances at CES 2023

Embracing a Timeless Aesthetic and Sustainability,
New Appliances Stick to the Essentials to Deliver New Customer Value
LG Electronics (LG) is set to introduce a new line of minimalist-design appliances, including a washer and dryer, at CES 2023. Taking a ‘back to basics’ approach, the new range focuses on the essence of each appliance, removing all unnecessary design elements to deliver a timeless, minimalist aesthetic. The distinctive, durable products also reflect LG’s strong commitment to sustainability, featuring recycled materials inside and out, and requiring fewer parts and less energy to make than conventional appliances.

Refreshingly unadorned, LG’s minimalist appliances match with any kind of décor, color scheme, or interior trend. The lineup’s achromatic color palette and lack of decorative embellishment offers a modern yet classic look that allows the products to blend in seamlessly with their surroundings. In addition to a clean, simple design language, LG’s appliances boast an elegantly clear control experience that users will find effortlessly easy to get to grips with.

Aligned with LG’s goal to continuously reduce environmental impact across all areas of operations, the stylish, new products have been designed with sustainability in mind. By lowering the number of components and printed elements used, LG’s minimalist-design appliances take less time, use fewer resources, and require less energy to manufacture. Each model in the new range also features internal and external parts – and ships in packaging – made from recyclable materials.

The new range, which includes a refrigerator, washing machine, dryer, oven range and dishwasher, is also a part of LG’s innovative upgradable appliance lineup, meaning users can add new features to the products via the Upgrade Center in the LG ThinQ™ app.

“Sustainable, stylish and simple to use, our minimalist-design appliances deliver new customer value,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “We will continue to provide advanced, thoughtfully-designed solutions incorporating our innovative technologies and reflecting our commitment to environmental responsibility.”

Visitors to LG’s booth (#15501, Las Vegas Convention Center, Las Vegas) at CES 2023 from January 5-8 can experience all of the company’s latest innovations, including the new minimalist-design appliance lineup.

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LG CEO William Cho Shares Focus for the Future

In Year-End Address to Employees, CEO Stresses Shift to Future-Ready
Business Structure to Create New Value Recognized by Customers
LG Electronics’ (LG) CEO William Cho outlined the company’s areas of focus for the future, building on the “successful changes” and “winning growth” of the past year, at his year-end address. The livestreamed discussion gave Cho the opportunity to connect with LG employees and communicate four strategic areas the company will focus on in 2023 to reshape into a future-oriented business structure.

To begin, Cho highlighted the importance of advancing LG’s business portfolio. “To increase corporate value, we need to accelerate qualitative growth and secure growth engines in areas with high potential,” Cho noted. “We will focus on maximizing the capabilities of existing businesses to strengthen the competitiveness of our core business while also rapidly fostering strategic businesses for the future.”

The CEO then continued by emphasizing the need to establish a customer-centered business operating system. “We need to produce tangible results through innovation that combines the customer experience and digital transformation,” Cho continued. “To strengthen our customer-centered mindset and improve the way we work, we aim to achieve innovative customer experiences that exceed expectations by setting clear mid- to long-term goals and roadmaps.”

Next, Cho cited the strengthening of the company’s future preparation capabilities. “We need to secure future technologies and strengthen software competitiveness through R&D, increase brand value as well as improve brand reputation, especially among the younger generation,” said Cho. “We also need to foster online businesses and intensify digital marketing to expand into the e-commerce business.”

He also noted uncertainties surrounding the business environment. To fundamentally reshape LG’s competitive edge and improve operational efficiency with the ability to preemptively respond to changes in business environment, the company recently organized a special taskforce. “We expect these measures will allow us to build a healthier corporate structure, enabling the company to constantly produce positive results and create new customer value by securing long-term competitiveness in terms of business advancement,” said Cho.

Cho asked everyone tuning in to consider what – and who – defines LG Electronics as a company. “Each and every one of us at LG is a ‘Value Creator’ for our customers. My hope is that everyone truly appreciates our customers and contemplates how we can provide them with more and better values by meeting, listening to and becoming them,” he continued. “It is because we know that the answer always lies with our customers that we keep looking deeper into their lives and gathering insights to deliver first, unique and new customer experiences.”

Cho ended his talk by reminding everyone at LG that the future will be determined by the way we think and act now, which is, ultimately, to prepare for the future. “We need to courageously go through the trials and difficulties that we inevitably encounter in our individual challenges with an optimistic attitude and positive mindset that we can definitely succeed, as we have done so far,” Cho concluded.
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ZTE to Aim Higher and Act Bigger, Targets Expansion for 2023

ZTE Corporation (0763.HK / 000063.SZ), a global leading provider of information and communication technology solutions shared a bullish outlook for 2023. In his New Year’s message to stakeholders, ZTE chairman Li Zixue talked about “the road that lies ahead for the company,” where 2023 will be all about executing with precision.
ZTE Shenzhen
Looking back at 2022, Mr. Li said, “the previous year marked the start of the company's expansion phase. The macro environment was still challenging, with the COVID-19 pandemic, complex geopolitical situations, and the global economic downturn.” Nevertheless, hardships forge the warrior spirit in ZTE. According to Mr. Li, “following the trend of digitalization and green development,” ZTE has made steady progress, and has continued to pursue excellence when tackling the hardest challenges.

ZTE has likewise increased investments in R&D to continuously enhance the core competitiveness of the key technologies and products. The company has likewise strengthened the foundation and explored new horizons, achieving steady growth in both Chinese and international markets.

ZTE has maintained a year-on-year revenue growth in terms of operator, enterprise, and consumer business, and guaranteed rapid development of innovative business, involving Server and Storage Products (SSPs), terminals, 5G applications, automotive electronics, and digital energy.

For 2023, ZTE will aim higher and act bigger, making continuous breakthroughs while maintaining steady and sustainable growth.

ZTE looks at retaining its leadership in key technologies, and will strive to win first place in the competitiveness of major products.Outside of China, the company will stay focused and improve efficiency, secure sound operations, and achieve expansion in high-value markets, major networks, and partnerships with key operators.

For its enterprise business, ZTE will focus on high-value customers and industries, including Internet, finance, power, and transportation, enhance the competitiveness of major products and solutions such as SSPs and transport networks, and intensify high-quality collaboration to ensure rapid growth.

For its consumer business, ZTE aims to strengthen differential innovation to keep optimizing product experience. In addition, ZTE will further expand the innovative business, and effectively allocate resources to make agile breakthroughs in the markets.

According to Mr. Li, “[i]n the future, the external environment will only be more complex. Against such a backdrop, the digital economy has become an irreversible trend and a key driving force for countries to rebuild their economies and competitive advantages. As a driver of the digital economy, ZTE will stick to its strategy and capitalize on the opportunities brought by computing power, renewable energy, and digitalization, to resolutely fulfill the goals set for the expansion.”

“Success hinges on outstanding capabilities. In this increasingly challenging world, ZTE will further consolidate fundamental capabilities and optimize the risk management and control system. Specifically, risks will be actively identified and prevented to safeguard compliance in a systematic manner, and internal control will be reinforced to foster a culture of integrity. Furthermore, ZTE will deepen digital transformation to continuously improve operational efficiency, and strengthen organizational capabilities as well as the synergy of systems for sustainable development of the company,” Mr. Li closes.

For the Philippines, ZTE Philippines president Wan Min also echoes the positive sentiment for the new year, stating, “2022 was a strong year for ZTE. Globally, we grew 10.4% for the first three quarters YOY. Despite the challenges of the first three quarters of 2022, ZTE relentlessly collaborated with its industry partners and practiced its own positioning as a “driver of digital economy.”

In the Philippines, we continue to be the industry's solid partner in driving the digital economy through key projects that were instrumental in expanding and providing innovative technology and cost-efficient solutions to support our customer to provide a better network for the consumers.”

About ZTE Corporation
ZTE Corporation is a global leader in telecommunications and information technology. Founded in 1985 and listed on both the Hong Kong and Shenzhen Stock Exchanges, the company has been committed to providing innovative technologies and integrated solutions for global operators, government and enterprise, and consumers from over 160 countries across the globe. Serving over 1/4 of the global population, the company is dedicated to enabling connectivity and trust everywhere for a better future.

About ZTE Philippines
For more information, please follow the ZTE Philippines social media accounts on Facebook, Instagram and Tiktok. Also visit the official website www.zte.com.cn.
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January 3, 2023

LG’S 2023 OLED TVs Take Viewing Immersion and User Experience to New Heights

With LG’s Latest TV Technology, Updated webOS and
Enhanced Personalization Features, New LG OLED evo is Ready to Impress

LG Electronics (LG) unveiled its 2023 TV lineups, headlined by its most advanced range of OLED TVs yet. With premium self-lit picture quality, powerful image processing technologies, and an enhanced webOS platform offering even more smart features and services, the company’s latest OLED TVs elevate the viewing experience as only LG OLED can.
A decade after introducing the world to the first-ever large screen OLED TV, LG continues to lead the premium TV market. The company’s cutting-edge OLED TVs have been recognized at the CES Innovation Award for 11 years in a row, and have kept evolving over time to deliver ever-greater value to consumers. LG OLED is renowned for its exceptional picture quality, producing vibrant, accurate colors with deep blacks, and an infinite contrast ratio for images that are remarkably lifelike.
In addition to realizing more immersive viewing experiences, LG’s self-lit technology has enabled the company to create unprecedented, visually-stunning TV form factors, including market-firsts such as the rollable LG SIGNATURE OLED R, and the bendable LG OLED Flex. A double honoree at the CES 2023 Innovation Award, LG OLED Flex won Best of Innovation in the Gaming category.

Spearheading LG’s 2023 OLED lineup are the latest Z3, G3 and C3 OLED evo series TVs. These upgraded, new models provide higher brightness and color accuracy as well as amazing clarity and detail thanks to the precision and performance of LG OLED evo technology and the new α9 AI Processor Gen6.

The latest Alpha series processor utilizes LG’s most sophisticated AI-assisted Deep Learning tech to ensure outstanding picture and sound quality. AI Picture Pro now offers improved upscaling for better clarity, and enhanced dynamic tone mapping, which helps reveal the depth and detail in every frame. AI Picture Pro also integrates a picture processing technology that detects and refines important objects, such as people’s faces, to give them a more lifelike HDR quality. In addition to fine-tuning image reproduction, the α9 AI Processor Gen6 powers LG’s AI Sound Pro; a feature that helps viewers get swept up in the onscreen action by delivering virtual 9.1.2 surround sound from the TVs’ built-in speaker system.

Another significant upgrade applied to this year’s OLED evo G3 series is LG’s Brightness Booster Max technology, which incorporates brand-new light control architecture and light-boosting algorithms to increase brightness by up to 70 percent.1 Brightness is mapped and controlled on a pixel-by-pixel basis, resulting in sharper, more realistic images.
LG’s 2023 G3 OLED evo models also boast an aesthetic upgrade via the introduction of the ultra-seamless One Wall Design.2 Leaving no visible gap when wall mounted, this year’s models bring style and effortless elegance to the living room.

Also, LG continues to leverage its technological leadership not just to create products and services for a better life. 2023 LG OLED TVs are designed to be kinder to the environment, from production all the way through to disposal creating sustainable cycles. LG OLED TVs have no backlighting unit, meaning each TV requires fewer materials to produce than a conventional LED TV. They also employ many components made from recycled plastics, and are even shipped in eco-packaging made from recyclable materials and featuring single-color printing. Easier on viewers’ eyes, all of LG’s 2023 model OLED TVs have been certified low blue light by TÜV Rheinland, and flicker-free by UL Solutions.

LG OLED is also introducing a refreshed, more personalized user experience in 2023. Featuring the latest version of webOS, this year’s models present All New Home, a redesigned user interface (UI) that offers a wealth of personalization options and more convenience than ever. The new ‘Quick Cards’ offer users easy access to the content and services they use the most – all grouped into logical categories such as Home Office, Gaming, Music, and Sports. LG’s more advanced webOS makes it easy for everyone using the TV to enjoy personalized recommendations tailored to their own preferences which are determined based on viewing history and viewing habits.

Furthering the personalized user experience on LG OLED TV is AI Concierge, which provides each user with a curated list of content choices based on their past usage and search inquiries, and provides a selection of trending content for them to browse.

Designed for first-class home cinema experiences, LG OLED TVs continue to support the image- and audio-enhancing capabilities of Dolby Vision and Dolby Atmos. What’s more, this year’s LG TVs offer seamless integration with the latest LG soundbars, delivering outstanding multi-channel surround sound with IMAX enhanced quality powered by DTS:X. LG TV and soundbar also combine to offer the WOW Orchestra3 feature, which takes advantage of both products’ audio channels to produce stronger, more immersive sound.

As one would expect, LG’s 2023 OLED models support a wide range of features compliant to HDMI 2.1a. They are also the first TV sets to be certified by the HDMI organization for the recently announced Quick Media Switching VRR (QMS-VRR). QMS-VRR can eliminate the momentary ‘black screen’ that sometimes occurs when switching between content played from different source devices connected via the TV’s HDMI 2.1a compliant ports.

The ultimate gaming displays, LG’s self-lit OLED TVs boast a 0.1 millisecond response time, low input lag, up to four HDMI2.1a compliant ports. LG OLED TVs are also equipped with the Game Optimizer, allowing users to quickly select and switch between gaming-specific features, such as game-genre display presets. Settings for G-SYNC® Compatible, FreeSync™ Premium and variable refresh rate (VRR) are easily accessible from the Game Optimizer as well.

LG’s state-of-the-art 2023 OLED TVs will be on show during CES 2023 from January 5-8 at the company’s booth (#15501, Central Hall, Las Vegas Convention Center). Keep up with all of LG’s exciting announcements at CES by following #LGCES2023 on social media.
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