lifestyle and culture

January 9, 2024

LG Introduces QNED TVs with Enhanced Picture Quality and Extensive Screen Choices

Powered by the α8 AI Processor, LG’s Latest QNED TVs Elevate the Home Entertainment Experience with Lifelike Picture Quality on Ultra-Large Screens
LG Electronics (LG) announced the newest lineup of 2024 QNED and QNED Mini LED TVs, offering a wider selection of screen choices including ultra-large 98-inch with vibrant picture quality, advanced AI-powered processing technologies, extensive personalization features and sophisticated design.

Evolving further, LG 2024 QNED TVs have developed significantly more intelligence with the α8 AI Processor, improving upon its predecessor with an 1.3-fold increase in AI performance, a 2.3-fold enhancement in graphic performance, and a processing speed that is 1.6 times faster.

Leveraging cutting-edge technology for a more refined visual representation, AI Picture Pro offers the ultimate picture quality based on deep learning. This versatile feature adeptly distinguishes faces, objects, and backgrounds within a scene, enriching the texture and fine details to present images with unparalleled realism. Dynamic Tone Mapping Pro splits the picture into blocks and analyzes each in real-time to detect the darkest and brightest areas, elevating the details with precise HDR optimization to deliver three-dimensional image quality. With Personalized Picture Wizard, users can effortlessly customize the image quality by simply selecting a few preferred images from a given selection that are intelligently set up through deep learning.

In addition to vibrant picture quality, AI Sound Pro captivates viewers with the audio excellence of virtual 9.1.2 surround sound from the TVs’ built-in speakers. For a unified audio system, WOW Orchestra seamlessly integrates the LG Sound Bar and the TV's speakers, resulting in a mesmerizing 3D sound experience.

Featuring LG’s Quantum Dot and NanoCell color technologies, the company’s latest QNED TVs deliver crisp and vivid picture quality for hyper-realistic viewing. With enhanced color reproduction, the authentic colors of QNED TVs heighten the visual depth for a more immersive and three-dimensional home entertainment experience.

Achieving realistic contrast, LG QNED Mini LED TVs utilize Precision Dimming technology to improve gradations and accurate backlight control, and LG QNED TVs feature local dimming technology for vivid contrast and exceptional brightness.

The LG QNED Mini LED TV QNED90 model features Million Grey Scale that differentiates between shades of gray and represents gradation with a 20-bit accuracy, providing immensely vibrant contrast.

Boasting a sleek and sophisticated design with a slim profile of only 29mm, LG 2024 QNED TVs, including the QNED85 and QNED 80 models, blend into any space and add a premium touch to the household. The TVs can also be mounted on the wall, providing greater flexibility for furniture and appliance arrangement.

LG 2024 QNED TVs also elevate the home entertainment experience with versatile personalization and increased convenience. With the webOS Re:New program, LG is offering an upgrade to the latest version of its webOS smart TV platform to give more smart TV owners the most up-to-date user experience for the next five years. This incredible offer extends to LG QNED Mini LED 8K models launched in 2022 (QNED99 and QNED95 series) and will come to additional models in the QNED TV lineup and more regions worldwide soon.

By utilizing the latest LG webOS smart TV platform, users can create individual profiles to tailor the experience to their preferences. The TVs can differentiate between voices based on the user profiles and offer personalized recommendations by interpreting patterns from their comprehensive usage history.

Furthermore, the main home UI screen of the newest version of webOS features Dynamic Q Card for fast, effortless access to its services, with customized organization into groups, such as Home Office, Home Hub, Sports and Games. To enjoy users’ favorite digital media, LG 2024 QNED TVs also support Apple AirPlay and Chromecast for enhanced convenience in connectivity and compatibility with mobile devices.

Enhancing the user experience for individuals with diverse abilities, LG 2024 QNED TVs supplies an array of accessibility features including dedicated menu settings, sign language avatars, remote control tutorials, and guides for quick problem resolution.

LG's 2024 QNED TV lineup caters to customers' diverse needs and preferences with a broad range of screen sizes, led by the ultra-large 98-inch blockbuster, a truly massive screen that will fully immerse viewers with its magnitude. The addition of the giant 98-inch model addresses the growing demand for larger TVs in the premium LCD TV market, and the extensive lineup also provides customers with multiple alternatives that will ideally suit any space, including 43, 50, 55, 65, 75 and 86-inch screens.

“The LG 2024 LG QNED TV lineup takes the viewing experience to a whole new level with an advanced processor that enables outstanding audio-visual experiences across various screen sizes, while also providing a personalized user experience tailored to each individual’s unique lifestyle and preferences,” said Baik Seon-pill, head of the LG Home Entertainment Company’s Product Planning Division. “We remain committed to delivering an unparalleled customer experience, drawing upon our decade-long expertise with webOS.”

CES 2024 visitors will have the opportunity to explore LG’s most recent innovations and technologies in home entertainment experiences at the company’s booth (#16008, Las Vegas Convention Center) from January 9-12. To keep up with all of LG’s exciting announcements at CES by following #LGCES2024 on social media.

Life’s about more than having the latest technology, rather, it’s about the experiences technology creates that impact our lives. LG Electronics Philippines delivers consumer electronics through top-of-the-line home entertainment, home appliances, and air solution products that prepare Filipinos for their greatest moments. LG promises to bring “Innovation for a Better Life” nationwide – from Luzon, to Visayas, and Mindanao. For more details, follow LG Philippines on Facebook, Instagram, Youtube and Tiktok. LG products are available in all authorized dealers nationwide both in-store and online. Visit lg.com/ph for a complete list of our retail partners. You can also visit LG’s Official Flagship Stores in Lazada and Shopee.
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LG Ushers In 'Zero Labor Home' with Its Smart Home AI Agent at CES 2024

Company’s Game-changing Innovation Leverages the Latest AI, Autonomous Mobility Technology and Conversation Services for a Smarter Life at Home

LG Electronics (LG) is ready to unveil its innovative smart home Artificial Intelligence (AI) agent at CES 2024. LG’s smart home AI agent boasts robotic, AI and multi-modal technologies that enable it to move, learn, comprehend and engage in complex conversations. An all-around home manager and companion rolled into one, LG’s smart life solution enhances users’ daily lives and showcases the company’s commitment to realizing its “Zero Labor Home” vision.

With its advanced ‘two-legged’ wheel design, LG’s smart home AI agent is able to navigate the home independently. The intelligent device can verbally interact with users and express emotions through movements made possible by its articulated leg joints. Moreover, the use of multi-modal AI technology, which combines voice and image recognition along with natural language processing, enables the smart home AI agent to understand context and intentions as well as actively communicate with users.
Functioning as a ‘moving’ smart home hub, this AI agent connects with and controls smart home appliances and household IoT devices. Through LG’s latest collaboration with Qualcomm Technologies, Inc., the AI agent is equipped with the Qualcomm®, Robotics RB5 Platform, enabling powerful on-device AI features such as face and user recognition. The AI agent utilizes its built-in camera, speaker and various sensors to gather real-time environmental data, including temperature, humidity and indoor air quality. LG’s advanced AI technologies analyze this data, continuously learning and combining it with external information. The AI agent can even act as a pet monitor and security guard, providing users with the ability to see and care for their pets remotely and sending alerts if any unusual activity is detected.

What’s more, the LG smart home AI agent offers exceptional versatility and scalability. For example, it can autonomously patrol the home when no one is there, moving from one room to another and sending notifications to the user’s smartphone if it finds an open window or any lights left on. Additionally, it can help conserve energy by connecting with a smart outlet and turning off unused devices throughout the house.

When the user returns home, the AI agent greets them at the front door, discerns their emotions by analyzing their voice and facial expressions, and selects music or other content to suit their mood. It also assists users in their daily lives by providing transportation details, weather updates, personal schedules, or reminders to take medications.
With the smart home AI agent and its active hub features, LG aims to liberate users from the burden of housework, and seeks to establish itself as a dominant player in the smart home market.

“Our groundbreaking smart home AI agent combines cutting-edge autonomous mobility and AI technologies with advanced communication capabilities and services to help free customers from household chores,” said Lyu Jae-cheol, president of LG Electronics Home Appliance & Air Solution Company. “A smart life solution company, LG will continue to help customers experience a smarter, more enjoyable life at home.”

Visitors to CES 2024 from January 9-12 can see all of the LG’s latest smart life solutions, including the smart home AI agent, at the company’s booth (#16008, Las Vegas Convention Center).

Life’s about more than having the latest technology, rather, it’s about the experiences technology creates that impact our lives. LG Electronics Philippines delivers consumer electronics through top-of-the-line home entertainment, home appliances, and air solution products that prepare Filipinos for their greatest moments. LG promises to bring “Innovation for a Better Life” nationwide – from Luzon, to Visayas, and Mindanao. For more details, follow LG Philippines on Facebook, Instagram, Youtube and Tiktok. LG products are available in all authorized dealers nationwide both in-store and online. Visit lg.com/ph for a complete list of our retail partners. You can also visit LG’s Official Flagship Stores in Lazada and Shopee.
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LG Unveils Transparent Antenna for Vehicles With Saint-Gobain Sekurit at CES 2024

Designed in Partnership With Global Leader in Glazing Solutions, LG’s Next-gen Transparent Antenna Delivers Seamless Design and Enhanced Telecommunications
LG Electronics (LG) will unveil its transparent antenna for automobiles at CES 2024. LG’s transparent film-type antenna, which is applied directly to vehicle glass, was designed in collaboration with renowned French glass manufacturer, Saint-Gobain Sekurit. A transformative telecommunications technology, the company’s transparent telematics solution is expected to make waves in the rapidly evolving mobility sector while further strengthening LG’s position in the automotive solutions market.

The automotive industry, where electric vehicles are now the norm and autonomous and software-defined vehicles are soon to arrive, is set for a connectivity revolution. This transformation demands cutting-edge telecommunications environments capable of real-time data exchange within high-tech personal spaces.

Designed for compatibility with various types of glass and vehicle designs, LG’s transparent antenna will be available as an on-glass or in-glass solution. The broad surface application of the film-type antenna guarantees reliable telecommunications performance and provides scalability to handle increased network traffic. Extremely adaptable, LG’s latest telematics innovation offers improved connectivity with support for 5G, GNSS (Global Navigation Satellite System) and Wi-Fi.

The transparent antenna can be seamlessly integrated in car windshields or glass sunroofs. This means vehicle manufacturers don’t have to make any design concessions when developing new models as it removes the need for the kind of housing typically required to accommodate conventional antennas. The film-type antenna features more than 80 of LG’s patented innovations, including the design capability to make antenna patterns transparent and transparent electrode technology. LG, in partnership with Saint-Gobain Sekurit, enhanced product integrity by developing a method to apply the transparent antenna onto glass. The leading glass maker is equipping electric vehicles worldwide.

“We’re pleased to unveil our smart glass featuring LG’s transparent antenna technology,” said Thibaut Heitz, Innovation and R&D Director of Saint-Gobain Sekurit. “In collaboration with LG, a leader in vehicle component solutions, we are pioneering advancements in vehicle telecommunications. Our common objective aim is to provide an enriched and unique in-vehicle environment, bringing the future of mobility to fruition.”

“Created through our close partnership with Saint-Gobain Sekurit, the transparent antenna is a next-generation product that has proven its exceptional communications performance for automotive applications via vehicle tests,” said Eun Seok-hyun, president of LG Vehicle component Solutions Company. “As a global leader in telematics and automotive solutions, LG is committed to advancing its technological capabilities and will continue to introduce new solutions that drive the evolution of the mobility experience.”

Life’s about more than having the latest technology, rather, it’s about the experiences technology creates that impact our lives. LG Electronics Philippines delivers consumer electronics through top-of-the-line home entertainment, home appliances, and air solution products that prepare Filipinos for their greatest moments. LG promises to bring “Innovation for a Better Life” nationwide – from Luzon, to Visayas, and Mindanao. For more details, follow LG Philippines on Facebook, Instagram, Youtube and Tiktok. LG products are available in all authorized dealers nationwide both in-store and online. Visit lg.com/ph for a complete list of our retail partners. You can also visit LG’s Official Flagship Stores in Lazada and Shopee.
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January 8, 2024

World's First Transparent OLED TV Redefines the Screen Experience

LG SIGNATURE OLED T 4K Marks the Beginning of an Exciting New Chapter in LG’s Ongoing Legacy of TV Innovation
LG Electronics (LG) is unveiling the world’s first wireless transparent OLED TV at CES 2024. The LG SIGNATURE OLED T is a true technological marvel, combining a transparent 4K OLED screen and LG’s wireless video and audio transmission technology to transform the screen experience in ways that have never been possible before. The OLED T unlocks a world of near-limitless potential, giving users the unprecedented freedom to meticulously curate their living spaces. This is complemented by the class-leading picture quality and performance of LG OLED, powered by the new α (Alpha) 11 AI processor. A genuine game changer, LG’s transparent OLED is the winner of five CES 2024 Innovation Awards, including a Best of Innovation honor.

LG SIGNATURE OLED T liberates users from a dominant black screen that competes with the décor in their home. Maintaining its 77-inch screen size, OLED T and its innovative transparent display seamlessly harmonizes with its environment. Practically invisible when turned off, it blends into the environment and frees users from the long-standing problem of what to do with the ‘big black screen.’ The TV’s beautiful see-through screen also helps to make one’s space feel larger, providing a sense of openness.

The unique LG OLED T brings with it many new possibilities, from where it can be placed in the room, to the kinds of user experiences that LG can now deliver.

Its transparent OLED screen removes the usual constraints that come with conventional TVs. No longer does the TV have to be placed against the wall. Instead, place the OLED T in the middle of the room to become a divider or prop it against the window without blocking the view outside. The included Zero Connect Box, which leverages LG’s cutting-edge wireless transmission technology to send 4K images and sound to the OLED T, also enables users to place their TV anywhere, regardless of where the electrical outlets are located in the room. With no cables between the Zero Connect Box and the OLED T, users can enjoy a clean, cable-free viewing environment.
What’s more, the modular design of the LG OLED T facilitates diverse installation methods. The OLED T comes in stand-alone, against-the-wall, or wall-mount options. Customers can further customize by adding standing or floating shelves on either or both sides of the screen to best suit their unique tastes and preferences.

LG’s transparent OLED lets owners discover new forms of entertainment and use via its dual viewing experiences: transparent and opaque. The OLED T becomes a transparent digital canvas for showcasing artwork, videos or photos with the Always-On-Display (AOD) feature. Content displayed on the transparent screen appears to float in air, yet simultaneously fuses with the surrounding space to create a compelling and atmospheric visual effect. Another option is the T-Bar feature that offers a helpful info-ticker running along the lower part of the screen. The T-Bar displays news alerts, weather updates, or the title of songs being played while the rest of the screen presents a clear, unobstructed view of the space behind it.

For viewing in picture perfect OLED, simply click a button to raise the contrast screen. In this way, users can instantly switch to take full advantage of LG OLED’s enhanced picture quality through the new α (Alpha) 11 AI processor with 4-times greater AI performance. This provides a 70 percent improvement in graphic performance and a 30 percent faster processing speed compared to its predecessor. OLED T offers the best of both transparent and vibrant-color screen experiences with just a click of a button.

“An incredible feat of consumer-driven innovation, LG SIGNATURE OLED T offers brand-new screen experiences plus the picture quality and performance of our award-winning OLED technology,” said Park Hyoung-sei, president of the LG Home Entertainment Company. “LG’s transparent OLED gives customers greater freedom to curate their living spaces, completely redefining what’s possible and pointing the way to an exciting future for the television industry.”

The stunning LG SIGNATURE OLED T will be on show during CES 2024 from January 9-12 at the company’s booth (#16008, Las Vegas Convention Center). For more information on LG products unveiled at CES 2024, please visit CES 2024 Press Kit.

Life’s about more than having the latest technology, rather, it’s about the experiences technology creates that impact our lives. LG Electronics Philippines delivers consumer electronics through top-of-the-line home entertainment, home appliances, and air solution products that prepare Filipinos for their greatest moments. LG promises to bring “Innovation for a Better Life” nationwide – from Luzon, to Visayas, and Mindanao. For more details, follow LG Philippines on Facebook, Instagram, Youtube and Tiktok. LG products are available in all authorized dealers nationwide both in-store and online. Visit lg.com/ph for a complete list of our retail partners. You can also visit LG’s Official Flagship Stores in Lazada and Shopee.
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ZTE Devices Philippines Expands Retail Presence with New Kiosks and Premieres First Nubia Concept Store

Ribbon-cutting ceremony for the first-ever Nubia Concept Store held in 3/F Cyberzone of SM North Edsa Annex, Quezon City.


ZTE Devices Philippines marked a significant milestone last month, December 16, 2023, with the much-anticipated grand inauguration of its additional kiosks and the first-ever nubia Concept Store in 3/F Cyberzone of SM North Edsa, Quezon City.

The event was attended by esteemed personalities including Mr. Gavin Lian, General Manager of ZTE Philippines (Terminals), Mr. Paul Mike Olivar, Assistant General Manager for Sales Operations at Cellboy and Ms. Mary Rose Llevado from Cirebon Trading. Notably, the event also welcomed Mr. Giovanni Arandilla, Property Manager of SM North Edsa, and featured a special appearance by influencer and cosplayer Prince De Guzman, captivating attendees with a stunning portrayal of Buggy from One Piece.

"We're thrilled to open our very first nubia Concept Store! It's been an exciting year – we've opened 8 kiosk stores, and this concept store is a big step forward," said Mr. Gavin Lian, General Manager of ZTE Philippines (Terminals), during his opening speech.

He also added that the goal is to bring new technologies closer to people all over the Philippines, whether you're a gamer, a mobile photography lover, or the person seeking budget-friendly but quality gadgets. ZTE is eager to open more branches nationwide, reaching out to every corner and making top-notch tech accessible to all.

The grand launch was buzzing with engaging activities and amazing prize giveaways, echoing the dynamic spirit of ZTE's innovative offerings. Guests were given an exclusive tour of the newly opened nubia Concept Store, a haven for tech enthusiasts exhibiting an array of cutting-edge devices. Among the items on display were the nubia Z50s Pro, RedMagic 8S Pro, V50 Design, V50 Vita, nubia Neo, and an outstanding lineup catering to a wide range of user preferences.
Furthermore, ZTE Kiosks are now conveniently available at multiple locations of SM Malls all over the Philippines, including SM Grand Central, SM Trece Martires, SM Dasma, SM San Pedro, SM Clark, SM Southmall, SM Lipa, and SM North Edsa, allowing a broader audience to access to ZTE's exceptional range of products and services.

The event highlighted ZTE Devices Philippines' commitment to enhancing accessibility as well as the company's innovation, customer engagement, and building of long-lasting relationships within the tech community.

For more information on ZTE Devices Philippines and its latest offerings, visit on Facebook, Instagram and Tiktok: @ztedevicesph.
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LG Presents Vision to 'Reinvent Your Future' with AI-Powered Innovations at LG World Premiere

LG CEO Redefines AI as ‘Affectionate Intelligence,’ Highlights the Technology’s Key Role in Elevating the Customer Experience and Creating a Better Life for All
LG Electronics (LG) today held its LG World Premiere press conference at the Mandalay Bay Convention Center in Las Vegas, Nevada, USA, introducing its new vision and exhibition theme for CES 2024, ‘Reinvent your future.’

CEO William Cho opened the proceedings by restating the company’s ambitious goal – first announced last year – to transform into a Smart Life Solution Company. Having gained a rich understanding of global consumers and their living spaces for close to seven decades, the company is now going beyond the home, expanding its business into diverse spaces including mobility, commercial and virtual. In every arena, the company aims to improve the customer experience by focusing on five key elements dubbed 3C2S: Care, Connectivity, Customization, Servitization and Sustainability.

AI Redefined as ‘Affectionate Intelligence’
In its journey to innovate and elevate the customer experience, LG has identified AI as one of the most essential enablers of success. Rather than fixating on the evolution of the technology itself, LG is dedicated to demonstrating how AI can provide tangible benefits in the real world.

The company redefined AI as “Affectionate Intelligence,” revealing a belief that AI can foster a customer experience that is more caring, empathetic and attentive.

Real-Time Life Intelligence
During the press conference, CEO Cho highlighted the unique characteristics of LG’s AI solutions, starting with its capacity to harness a wealth of data, in both scale and quality. Among the 500 to 700 million LG products currently in use worldwide, there are many smart devices equipped with AI-supported intelligent sensors that are optimized to learn and analyze users’ ‘physical’ and ‘emotional’ life patterns.

Whereas many companies rely on internet-based data to train their AI, LG has the advantage of being able to draw on ‘real life’ data gathered from billions of connected devices, encompassing LG smart products and a wide range of IoT devices. This dataset can provide valuable insight into customer-device interactions, as well as customers’ environments, behavior patterns and emotional states. This multi-faceted data can also give the company a more complete picture of its customers’ lives at home, enabling the delivery of better and smarter lifestyle solutions.

Orchestrated Intelligence with LG AI Brain
CEO Cho went on to explain the integral role played by the LG AI Brain, a powerful processing engine driven by LG’s large language model (LLM). Leveraging the company’s vast repository of user data, the AI Brain forecasts customers’ needs based on user-product interactions and contextual learning, performs advanced reasoning processes, and generates optimal solutions through orchestrating the actions of physical devices.

Ultimately, this allows the company to provide intelligent services and experiences for the various spaces in customers’ lives, all delivered in a more intelligent and efficient manner, showcasing the attentiveness embedded in LG’s concept of Affectionate Intelligence.

Commitment to Responsible Intelligence
LG is acutely aware of its responsibility to employ AI in an ethical manner and is dedicated to being accountable for the impacts and consequences of its decisions and actions. The company aims to develop AI systems that benefit all users, promote safe behavior and ensure the security of all collected personal data.

Highlighting this commitment is the company’s robust data security system, LG Shield, designed to protect personal data and information at every stage of the process, from collection and storage to utilization. Dedicated to realizing Responsible Intelligence, LG aims to surpass required industry benchmarks for the implementation of AI.

In his concluding remarks at LG World Premiere, CEO Cho emphasized that LG's approach to AI is firmly rooted in the belief that customers should have full control. He also added, “Life's Good. This is our solid and uncompromising promise that motivates us to create a better life for our customers, even in the age of AI.”

At the event, CEO Cho was joined on stage by Jung Ki-hyun, vice president and head of LG’s Platform Business Center, and Eun Seok-hyun, president of LG Vehicle component Solutions (VS) Company, who introduced AI-based innovative technologies and strategies.

Starting with the home, vice president Jung presented a blueprint for LG’s AI-based smart home. In line with the vision to transform into a smart life solution company, the company is incorporating LG’s unique ‘Affectionate Intelligence’ technology into the ThinQ platform. Mr. Jung not only unveiled innovative new services, such as ‘ChatThinQ,’ a generative AI chatbot that enables natural conversations with customers, and ‘3D Home View,’ a 3D visualization of the home for integrated control of spaces in an intuitive way, but also revealed plans to launch a new smart home hub.

And, in mobility, the company shared its vision for cars as a ‘living space on wheels’ powered by software-defined vehicle (SDV) solutions. In line with this vision, Eun Seok-hyun, president of LG VS Company, introduced LG αWare, the company’s suite of software solutions for SDV. LG αWare includes versatile software modules to enhance existing vehicle operating systems and to assist in building new platforms; operation solutions to help software developers throughout the SW development process from design to deployment; in-cabin entertainment solutions that enable high definition content viewing and high quality sound; and human-machine interface solutions that utilize AR/MR and AI technologies to provide an immersive in-vehicle experience. The company also introduced LG ‘Alpha-able,’ a mobility concept embodying its hardware and software solutions that bring together the company’s vision of future mobility, which will be on display for the first time at CES 2024.

Visit LG’s dedicated CES site (www.LG.com/CES2024) and the LG Global YouTube channel for more information on what the company has in store for CES 2024, and to keep up with all the latest news during the event (January 9-12).

Life’s about more than having the latest technology, rather, it’s about the experiences technology creates that impact our lives. LG Electronics Philippines delivers consumer electronics through top-of-the-line home entertainment, home appliances, and air solution products that prepare Filipinos for their greatest moments. LG promises to bring “Innovation for a Better Life” nationwide – from Luzon, to Visayas, and Mindanao. For more details, follow LG Philippines on Facebook, Instagram, Youtube and Tiktok. LG products are available in all authorized dealers nationwide both in-store and online. Visit lg.com/ph for a complete list of our retail partners. You can also visit LG’s Official Flagship Stores in Lazada and Shopee.
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CONTROL + SHIFT : Changing Narratives PETA’s Bold Collection of New Theater Performances

With an unwavering commitment to empowering and enriching society, PETA continues to push boundaries and explore new frontiers in the realm of socially relevant theater. PETA welcomes 2024 with a bold collection of new theater performances that puts the spotlight on the theme of narrative change with CONTROL + SHIFT : Changing Narratives, Reclaiming and Reshaping Stories of the Filipino People.
PETA artists, together with creative partners and collaborators, have created fresh works that hope to provoke curiosity, spark conversations, challenge assumptions, interrogate, and transform the toxic narratives and harmful depictions that hold society back.

CONTROL + SHIFT : Changing Narratives features eight new works, devised performances, and the re-staging of KUMPRONTASYON at the PETA Theater Center from January 12-14, 19-21, 2024.

The line-up includes:
  • Zoe Damag, Julia Enriquez, Pia Viola, and Gold Villar-Lim’s “Momsilogues,” directed by Gold Villar-Lim. Single mom foodie vloggers collaborate on an interactive vlog about tapsilog, uncovering a savory journey of career, love, and motherhood.
  • Sabrina Basillo’s “Ang Mga Halimaw sa Compound Z,” directed by Norbs Portales. A journalist interviews two recovering “halimaw” about their reintegration into society and discovers a shocking revelation that could alter humanity's destiny forever. This play explores the construction of monster myths and their impact on young Filipinos' mental and social well-being.
  • “Albularyo,” direction, concept, and choreography by Carlon Matobato, dramaturgy by Ian Segarra. A movement performance that journeys into the world of Filipino folk healing of the ills of our body and our nation.
  • Mixkaela Villalon’s “Children of the Algo,” directed by John Moran. Gen Z content creators hide their deeper realities while navigating the digital age with wit and vulnerability, challenging viewers to see beyond the algorithm.
  • Dominique La Victoria’s “Kislap at Fuego,” directed by Maribel Legarda and J-mee Katanyag, Filipino translation by Gentle Mapagu. An unexpected fairytale between a Kapre and a country girl, set amidst the Philippine Revolution against Spain. This play explores how to reshape the way we talk about love, rebirth, and revolution.
  • Liza Magtoto’s “/” (Slash), directed by Meann Espinosa. When an influencer’s best friend is “canceled,” her seemingly neutral stance is put to a test. As these two friends grapple with the idea of re-entering the industry, Xendy (the influencer) tries to balance loyalty, righteousness and branding.
  • “Ang Parangal," direction & concept by Eric dela Cruz, adaptation & co-conceptualized with Michelle Ngu-Nario. In this adaptation of Miloš Forman’s 1967 comedy film, The Fireman’s Ball, a group of barangay tanod organizes a community celebration in tribute for their retired barangay captain but crumbles in the face of their dire ineptitude. Spectacles and good intentions are not enough to make up for incompetence in governance.
  • Glecy Atienza’s “Nakatala Sa Tubig” (Staged Reading), in collaboration with Anthony Cruz & Bobet Mendoza. A performance discourse on water and the lives and roles of women in times of war.
  • Kyle Saldonido’s “Pilipinas, Geym Ka Na Ba?” a devised performance by Umalohokan, Inc., directed by Kovi Billones with directing guidance from Ian Segarra. The residents of Barangay Pinapili woke up in an obscure playground. To leave, they must beat a series of childhood games, each with a dark twist.
  • Melvin Lee’s “KUMPRONTASYON” This production, which boasts three plays: Allan Palileo’s “Lakambini,” Guelan Luarca’s “The Impossible Dream,” and Joshua Lim So’s “A Color for Tomorrow,” uses theater as a platform for difficult but necessary conversations on unresolved historical and political events.
These shows hope to use the power of theater as a platform to reclaim spaces for collective meaning-making and social transformation. After all, changing the world can all begin with experimenting with a story, a frame, a narrative.

PETA invites everyone to join and watch these empowering stories come to life! For more information and ticket reservations, go to tinyurl.com/PETAControlShift.
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