August 15, 2013

KC Concepcion's avatar to give food to those who need

the World Food Programme of the United Nations, in partnership with Sandbox, the biggest Southeast Asia game developer, has integrated its fight against hunger through a Facebook game called Stylista, with no other than WFP Ambassador, KC Concepcion on the frontline of the cause.
WFP-Philippines Representative Praveel Agrawal and KC Concepcion during the #KCStylista launch
the game Stylista, which is the #1 girl game in the region, allows users to dress up their avatars and each purchase of items in KC's Closet gives a donation to the project of the World Food Program in South East Asia, Philippines included. in conjunction with eradicating hunger and poverty for a progressive region. the game makes users  fashion forward and at the same time be able to help the needy through donations made for every purchase of items in KC's Closet.
KC's Closet
KC's Closet
so for new users, your Facebook account is already a passport to be able to play Stylista and avail of items in KC's Closet. just visit the site and follow the easy instructions on how you can go on with the game. other than helping with the programs of WFP, you may also win real luxury items by completing challenges in Stylista. bags, shoes and even gadgets are given away to users that achieve challenges.

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